Bulls-Mavericks, ‘PTI,’ X Games & ‘Around the Horn’ lead Cable Sports TV Ratings for Friday January 23, 2015

 

The Chicago Bulls victory over the Dallas Mavericks topped all cable sports for Friday, January 23 with an average of 1.215 million viewers and a 0.5 adults 18-49 rating on ESPN.

Pardon the Interruption averaged   964,000 viewers and a 0.4 adults 18-49 rating.

Winter X Games coverage on ESPN after the NBA game averaged 900,000 viewers and a 0.5 adults 18-49 rating.

Around the Horn averaged  660,000 viewers and a 0.3 adults 18-49 rating.

Cable Sports TV Ratings for Friday January 23, 2015:

This is sorted from most-watched to least-watched. Using your browser’s search tool (usually CTRL/CMD+F) might be the faster way to go if you’re looking for something specific.

ProgramNetEpisodeStartEndViewers (000)18-49 Rtg
NBA REGULAR SEASON     LESPNCHICAGO/DALLAS8:00 PM10:27 PM12150.5
PARDON THE INTERRUPTIONESPN5:30 PM6:00 PM9640.4
X GAMES                 LESPNASPEN, CO10:27 PM12:43 AM9000.5
AROUND THE HORNESPN5:00 PM5:30 PM6600.3
SPORTSCENTER EARLY      LESPN6:00 PM7:00 PM6560.3
NFL LIVE                LESPN4:00 PM5:00 PM6330.3
SPORTSCENTER 1AM        LESPN12:43 AM2:00 AM5600.3
SPORTSCENTER MORNING    LESPN2:00 AM3:00 AM5110.3
FIRST TAKE   LESPN210:00 AM12:00 PM5040.2
NFL INSIDERS  LESPN3:00 PM4:00 PM4790.2
TENNIS: AUSTRALIAN OPEN LESPN2EARLY ROUND9:15 PM3:00 AM4660.1
SPORTSCENTER MORNINGESPN7:00 AM8:00 AM4280.2
SPORTSCENTER AM      LESPN1:00 PM2:10 PM4020.2
HIS & HERS  LESPN212:00 PM1:00 PM4000.2
ESPN ORIGINAL DOCUMENTARYESPNESPN FILMS: KEEPERS OF THE STREAK7:00 PM8:00 PM3920.2
SPORTSCENTER AM      LESPN2:10 PM2:30 PM3840.2
COLLEGE FOOTBALL LIVE   LESPN2:30 PM3:00 PM3510.1
SPORTSCENTER MORNINGESPN5:00 AM6:00 AM3450.2
SPORTSCENTER MORNINGESPN6:00 AM7:00 AM3370.2
SPORTSCENTER MORNINGESPN8:00 AM9:00 AM3230.2
SPORTSCENTER AM      LESPN9:00 AM10:00 AM3220.1
SPORTSCENTER AM      LESPN12:00 PM1:00 PM3210.1
COLLEGE BKBL REG SSN    LESPN2VCU/SAINT LOUIS7:00 PM9:15 PM3170.1
NBA REGULAR SEASON REPEATESPNCHICAGO/DALLAS3:00 AM5:00 AM3130.2
NHL ALLSTAR FANTASY DRFTNBCSN20158:00 PM9:32 PM3100.2
PGA TOURGOLF2015 HUMANA CHALLENGE2:58 PM7:00 PM3050.0
FIRST TAKEESPN21:00 PM3:00 PM3000.2
SPORTSCENTER AM      LESPN10:00 AM11:00 AM2810.1
PARDON THE INTERRUPTIONESPN26:30 PM7:00 PM2800.2
FOOTBALL LIFENFLNBILL WALSH9:00 PM10:30 PM2760.1
SPORTSCENTER AM      LESPN11:00 AM12:00 PM2740.1
MIKE & MIKE IN THE MORN LESPN26:45 AM10:00 AM2570.1
TENNIS: AUSTRALIAN OPENESPN2EARLY ROUND3:00 PM6:00 PM2270.1
TENNIS: AUSTRALIAN OPEN LESPN2EARLY ROUND6:00 AM6:45 AM2260.1
TENNIS: AUSTRALIAN OPEN LESPN2EARLY ROUND3:00 AM6:00 AM2210.1
SPORTSCENTER LATE       LENN11:00 PM12:00 AM1800.1
AROUND THE HORNESPN26:00 PM6:30 PM1780.1
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS7:00 PM8:00 PM1600.1
SPORTSCENTER 12AM  LENN12:00 AM12:30 AM1540.1
SPORTSCENTER PRIME    LENN10:00 PM11:00 PM1510.1
MECUM AUTO AUCTIONSNBCSNKISSIMMEE  1/23/1512:00 PM5:00 PM1510.0
FOOTBALL LIFENFLNBILL WALSH12:00 AM1:30 AM1410.1
FA CUP RD 4 LFS1CAMBRIDGE UTD/MAN UTD2:51 PM5:00 PM1390.1
CHAMPIONS TOURGOLF2015 MITSUBISHI ELECTRIC CHP7:30 PM10:30 PM1390.0
NASCAR AMERICANBCSN5:00 PM5:30 PM1380.0
GOLF CENTRALPOSTGOLF7:00 PM7:30 PM1350.0
PARDON THE INTERRUPTIONENN12:30 AM1:00 AM1220.1
SENIOR BOWL RECAPSNFLNSENIOR BOWL WEEK IN REVIEW10:30 PM11:00 PM1190.0
SPORTSCENTER PRIME    LENN7:00 PM8:01 PM1170.1
NBA GAMETIME LIVENBATNBA GAMETIME LIVE 211:00 PM2:00 AM1170.0
PLAYBOOK PRIMETIMENFLNPLAYBOOK PRIMETIME8:00 PM9:00 PM1140.0
HIS & HERSENN1:00 AM2:00 AM1100.1
SPORTSCENTER PRIME    LENN8:01 PM9:00 PM1080.1
SPORTSCENTER AM      LENN2:30 PM3:00 PM1050.0
CURLINGNBCSN11:02 PM1:03 AM1030.0
MIKE & MIKE IN THE MORN LENN6:00 AM7:00 AM990.0
OLBERMANNENN6:30 PM7:00 PM950.0
SPORTSCENTER PRIME    LENN9:00 PM10:00 PM950.0
FOOTBALL LIFENFLNDARRELLE REVIS6:00 PM7:00 PM940.0
SPORTSCENTER AFT    LENN3:00 PM4:00 PM870.0
PGA TOURGOLF2015 HUMANA CHALLENGE10:30 PM2:30 AM800.0
SOUND FXNFLN2014  CHAMPIONSHIP WEEKEND1:30 AM2:00 AM790.0
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS11:00 PM12:00 AM760.0
SPORTSCENTER AFT    LENN5:00 PM6:00 PM710.0
NBA GAMETIMENBATGAMETIME 1/23/152:00 AM3:00 AM710.0
NBA REGULAR SEASON REPEATNBATSAN ANTONIO/CHICAGO11:00 AM1:00 PM690.0
AMERICAS GAMENFLN2004 PATRIOTS (9)2:00 PM3:00 PM680.0
NFL AMNFLNNFL AM10:00 AM12:00 PM680.0
SPORTSCENTER AFT    LENN4:00 PM5:00 PM660.0
ESPN ORIGINAL DOCUMENTARYESPNUSNOOP & SON: A DADS DREAM1:00 PM1:30 PM660.0
MIKE FRANCESA SHOW LFS12421:00 PM2:30 PM650.0
AMERICAS GAMENFLN2003 PATRIOTS1:00 PM2:00 PM650.0
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS2:00 AM3:00 AM640.0
NBA GAMETIME LIVENBATNBA GAMETIME LIVE7:00 PM11:00 PM630.0
SVP & RUSSILLO   LENN1:00 PM2:30 PM620.0
SPORTSCENTER MORNINGENN3:00 AM4:00 AM600.0
AMERICAS GAMENFLN2013 SEAHAWKS5:00 PM6:00 PM560.0
POKER AFTER DARKNBCSN1:03 AM2:00 AM550.0
GOLF CENTRAL PREGAMEGOLF2:30 PM2:58 PM540.0
INTENTIONAL TALKMLBNINTENTIONAL TALK 3P3:00 PM3:30 PM540.0
NBA GAMETIMENBATGAMETIME 1/23/153:00 AM4:00 AM540.0
NBA TV MARQUEE MATCHUPNBATSAN ANTONIO/CHICAGO4:30 PM6:30 PM540.0
UFC WEIGHIN LFS1GUSTAFSSON/JOHNSON12:00 PM1:00 PM520.0
AMERICAS GAMENFLN2003 PATRIOTS4:00 AM5:00 AM520.0
NFL REPLAYNFLN2012 WK 6  NE VS. SEA3:30 PM5:00 PM520.0
MIKE & MIKE IN THE MORNENN10:00 AM1:00 PM500.0
SPORTSCENTER MORNINGENN4:00 AM5:00 AM500.0
NBA GAMETIMENBATGAMETIME 1/23/154:00 AM5:00 AM480.0
NHL ALLSTAR FANTASY DRFTNBCSN20159:32 PM11:02 PM480.0
NHL FANTASY DRAFT PRESHOWNBCSN20157:30 PM8:00 PM480.0
COLLEGE BKBL REG SSNESPNUVCU/SAINT LOUIS12:00 AM2:00 AM470.0
STARTERS P, THENBATSTARTERS 1/23/156:30 PM7:00 PM470.0
MLB NOWMLBNMLB NOW 2P2:00 PM3:00 PM450.0
INSIDE THE NBANBATINSIDE THE NBA 1/22/1510:19 AM11:00 AM450.0
NBA GAMETIMENBATGAMETIME 1/23/155:00 AM6:00 AM450.0
NFL AMNFLNNFL AM6:00 AM10:00 AM450.0
ESPN FCENN6:00 PM6:30 PM440.0
UFC WEIGHINFS1GUSTAFSSON/JOHNSON3:00 AM4:00 AM440.0
AMERICAS GAMENFLN2001 PATRIOTS3:00 AM4:00 AM440.0
HERD  LESPNU10:00 AM1:00 PM430.0
DAN PATRICK SHOWNBCSN9:00 AM12:00 PM420.0
COLLEGE FOOTBALL LIVEESPNU11:33 PM12:00 AM410.0
MORNING DRIVEGOLFPGA MERCHANDISE SHOW9:30 AM10:30 AM410.0
AMERICAS GAMENFLN2001 PATRIOTS12:00 PM1:00 PM410.0
MORNING DRIVEGOLFPGA MERCHANDISE SHOW10:30 AM11:31 AM400.0
AMERICAS GAMENFLN2004 PATRIOTS (9)5:00 AM6:00 AM390.0
COLLEGE FOOTBALL LIVEESPNU4:00 PM4:30 PM380.0
MORNING DRIVEGOLFPGA MERCHANDISE SHOW12:30 PM1:30 PM380.0
INSIDE THE NBANBATINSIDE THE NBA 1/22/159:29 AM10:19 AM380.0
PRO FOOTBALL TALKNBCSN5:30 PM6:30 PM380.0
SOUND FXNFLN2014  CHAMPIONSHIP WEEKEND3:00 PM3:30 PM380.0
BEST OF FIRST TAKEESPNUFIRST TAKE: COLLEGE FOOTBALL4:30 PM5:00 PM370.0
COLLEGE FOOTBALL LIVEESPNU5:30 PM6:00 PM370.0
ESPN ORIGINAL DOCUMENTARYESPNUSNOOP & SON: A DADS DREAM2:30 PM3:00 PM370.0
YOU HERD ME WITH COLINESPNU5:00 PM5:30 PM370.0
KEN BURNS BASEBALLMLBN1ST INNING9:00 PM11:30 PM370.0
MLB TONIGHTMLBNMLB TONIGHT 8P8:00 PM9:00 PM370.0
NHL TOP 10NBCSNDEFENSEMEN7:00 PM7:30 PM350.0
OLBERMANNENN5:00 AM5:30 AM340.0
UFC  WEIGHINFS2GUSTAFSSON/JOHNSON7:00 PM8:00 PM340.0
EUROPEAN TOURGOLF2015 COMMERCIALBANK QATAR MASTER4:30 AM6:00 AM340.0
HOT STOVEMLBNHOT STOVE FRI 3:30P3:30 PM4:00 PM340.0
INTENTIONAL TALKMLBNINTENTIONAL TALK 7P7:00 PM7:30 PM340.0
MLB TONIGHTMLBNMLB TONIGHT 6P6:00 PM7:00 PM340.0
OLBERMANNENN2:00 AM2:30 AM330.0
COLLEGE BKBL REG SSN    LESPNUVALPARAISO/GREEN BAY9:11 PM11:05 PM330.0
ASSOCIATION, THENBAT503  NEW ORLEANS PELICANS4:00 PM4:30 PM330.0
OLBERMANNENN5:30 AM6:00 AM320.0
COLLEGE FOOTBALL LIVEESPNU11:05 PM11:33 PM320.0
MORNING DRIVEGOLFPGA MERCHANDISE SHOW11:31 AM12:30 PM320.0
AROUND THE HORNENN7:00 AM7:30 AM310.0
FOX SPORTS LIVE LFS1121412:00 AM1:00 AM310.0
EUROPEAN TOURGOLF2015 COMMERCIALBANK QATAR MASTER6:00 AM8:30 AM310.0
MORNING DRIVEGOLFPGA MERCHANDISE SHOW8:30 AM9:30 AM310.0
HIGH HEATMLBNHIGH HEAT 1P1:00 PM2:00 PM310.0
POKER AFTER DARKNBCSN2:00 AM3:00 AM310.0
SPORTSCENTER SPECIALESPNUCOACH K1K6:00 PM7:00 PM300.0
FOX SPORTS 1 ON 1FS1COACH KRZYZEWSKI5:00 PM5:30 PM300.0
PRODUCT SHOWCASENBCSN4:00 AM4:30 AM300.0
HIGH SCHOOL FOOTBALLESPNUALLAMERICA SKILLS CHALLENGE3:00 PM4:00 PM290.0
INSIDE THE NBANBATINSIDE THE NBA 1/22/157:50 AM8:40 AM290.0
PRODUCT SHOWCASENBCSN5:00 AM5:30 AM290.0
PRODUCT SHOWCASENBCSN5:30 AM6:00 AM290.0
FOX SPORTS LIVE LFS1121310:58 PM12:00 AM280.0
MORNING DRIVEGOLFPGA MERCHANDISE SHOW1:30 PM2:30 PM280.0
HOT STOVEMLBNHOT STOVE FRI 11A11:00 AM1:00 PM270.0
OLBERMANNENN2:30 AM3:00 AM260.0
ESPN RECRUITING NATIONESPNU1:30 PM2:30 PM260.0
FOX SPORTS LIVE LFS112151:00 AM2:00 AM260.0
NFL FILMS PRESENTSFS1SOUNDS OF THE SEASON5:30 PM6:00 PM260.0
WOM COLL BKBL: BIG EAST LFS1SETON HALL/VILLANOVA7:00 PM9:04 PM260.0
HOT STOVEMLBNHOT STOVE FRI 9A9:00 AM11:00 AM260.0
MLB TONIGHTMLBNMLB TONIGHT 11:30P11:30 PM12:34 AM260.0
COLLEGE BKBL REG SSNESPNUOHIO STATE/NORTHWESTERN8:00 AM10:00 AM250.0
COLLEGE FOOTBALL LIVEESPNU2:00 AM2:30 AM250.0
AMERICAS PREGAME LFS11826:00 PM7:00 PM250.0
WOM COLL BKBL: BIG EAST LFS1CREIGHTON/DEPAUL9:04 PM10:58 PM250.0
FA CUP MATCH DAY LFS192:30 PM2:51 PM240.0
WOM COLL BKBL: BIG EASTFS1SETON HALL/VILLANOVA4:00 AM6:00 AM240.0
UFC FIGHT FLASHBACKFS2JON JONES/ALEXANDER GUSTAFSSON6:30 PM7:00 PM240.0
PRODUCT SHOWCASENBCSN4:30 AM5:00 AM240.0
FIBA BASKETBALL SHOWBEINFIBABASKETBALL1:00 PM1:30 PM230.0
UFC ROAD TO THE OCTAGONFS2GUSTAFSSON/JOHNSON8:00 PM9:00 PM230.0
HIGH HEATMLBNHIGH HEAT 5:30P5:30 PM6:00 PM220.0
AROUND THE HORNENN9:00 AM9:30 AM210.0
PARDON THE INTERRUPTIONENN7:30 AM8:00 AM210.0
CHAMPIONS TOURGOLF2015 MITSUBISHI ELECTRIC CHP2:30 AM4:30 AM210.0
MLB NOWMLBNMLB NOW 4P4:00 PM5:00 PM210.0
HANDBALLBEINMENS HANDBALL CHAMPIONSHIP QATAR HL 20151:00 AM2:00 AM200.0
AFRICA CUP OF NATIONS QLFBEINGHANA VS. ALGERIA10:55 AM1:00 PM190.0
NBA ACTIONNBATNBA ACTION 24143:30 PM4:00 PM190.0
NBA TV MARQUEE MATCHUPNBATOKLAHOMA CITY/MIAMI1:30 PM3:30 PM190.0
UFC  RELOADEDFS2157:ROUSEY/CAMOUCHE6:00 AM9:00 AM180.0
INTENTIONAL TALKMLBNINTENTIONAL TALK  5P5:00 PM5:30 PM180.0
COLLEGE BKBL REG SSN    LESPNUMANHATTAN/QUINNIPIAC7:00 PM9:11 PM170.0
COLLEGE FOOTBALL LIVEESPNU2:30 AM3:00 AM170.0
COLL BSKTBL: BIG EASTFS2DEPAUL/SETON HALL10:00 AM12:00 PM170.0
INSIDE THE NBANBATINSIDE THE NBA 1/22/157:00 AM7:50 AM170.0
NHL TOP 10NBCSNGOALIES6:30 PM7:00 PM170.0
PARDON THE INTERRUPTIONENN8:30 AM9:00 AM160.0
LA LIGA SHOWBEINLIGASHOW1:30 PM2:00 PM150.0
FOX SPORTS LIVEFS112129:00 AM10:00 AM150.0
FOX SPORTS LIVEFS112152:00 AM3:00 AM150.0
MLB NOWMLBNMLB NOW 3:30A3:34 AM4:42 AM150.0
MLB TONIGHTMLBNMLB TONIGHT 8A8:00 AM9:00 AM140.0
EL CLASICOBEINEL CLASICO11:00 PM11:30 PM130.0
UFC FROM ALL ANGLESFS1DONALD CERRONE10:00 AM10:30 AM130.0
UFC ROAD TO THE  OCTAGONFS1GUSTAFSSON/JOHNSON11:00 AM12:00 PM120.0
MLB NOWMLBNMLB NOW 7:30P7:30 PM8:00 PM120.0
INSIDE THE NBANBATINSIDE THE NBA 1/22/158:40 AM9:29 AM120.0
AFRICA CUP OF NATIONS QLFBEINSOUTH AFRICA VS. SENEGAL7:00 PM9:00 PM100.0
LIGUE 1 SHOWBEINLIGUE1SHOW2:00 PM2:25 PM100.0
FOX SPORTS LIVEFS112127:00 AM8:00 AM100.0
UFC FROM ALL ANGLESFS1COWBOY CERRONE10:30 AM11:00 AM100.0
MLB NOWMLBNMLB NOW 12:30A12:34 AM1:40 AM100.0
AROUND THE HORNENN8:00 AM8:30 AM90.0
PARDON THE INTERRUPTIONENN9:30 AM10:00 AM90.0
COLLEGE BKBL REG SSNESPNUMARYLAND/INDIANA6:00 AM8:00 AM90.0
MIKE FRANCESA SHOW LFS22432:30 PM6:30 PM90.0
HIGH HEATMLBNHIGH HEAT 2A2:13 AM2:45 AM90.0
MLB TONIGHTMLBNMLB TONIGHT 5:30A5:20 AM6:00 AM90.0
NBA ACTIONNBATNBA ACTION 24141:00 PM1:30 PM90.0
NBA REGULAR SEASON REPEATNBATSAN ANTONIO/CHICAGO6:00 AM7:00 AM90.0
TOTAL ITALIANBEINTOTAL ITALIAN11:30 PM12:00 AM80.0
INTENTIONAL TALKMLBNINTENTIONAL TALK 1:30A1:40 AM2:13 AM80.0
MLB TONIGHTMLBNMLB TONIGHT 2:30A2:45 AM3:34 AM80.0
PRODUCT SHOWCASENBCSN3:00 AM3:30 AM80.0
COLLEGE BKBL REG SSNESPNUVALPARAISO/GREEN BAY3:00 AM4:30 AM70.0
FA CUP SHOWFS24TH ROUND PREVIEW2:00 PM2:30 PM70.0
UFC  WEIGHINFS2GUSTAFSSON/JOHNSON12:00 AM1:00 AM70.0
HIGH HEATMLBNHIGH HEAT 4:30A4:42 AM5:20 AM70.0
FOX SPORTS LIVEFS112128:00 AM9:00 AM60.0
PRODUCT SHOWCASENBCSN3:30 AM4:00 AM60.0
RADIUSNBCSN1106:30 AM7:00 AM50.0
RADIUSNBCSN1107:30 AM8:00 AM50.0
LIGUE 1BEINNICE VS. MARSEILLE2:25 PM4:30 PM40.0
HYUNDAI ALEAGUE LFS2ADELAIDE UTD/NEWCASTLE JETS1:00 AM3:03 AM40.0
EXPRESS XTRA  RBEINEXPRESS XTRA  WEEKDAY  R9:00 PM10:00 PM30.0
KEYS & GRAY SHOWBEINKEYS&GRAY10:00 PM11:00 PM30.0
ESPN ORIGINAL DOCUMENTARYESPNU30 FOR 30: THE U PART 24:30 AM6:00 AM30.0
MLB TIMELINEFS2MAY 28, 200410:00 PM11:00 PM30.0
UFC ROAD TO THE OCTAGONFS2GUSTAFSSON/JOHNSON9:00 AM10:00 AM30.0
MLB NOWMLBNMLB NOW 6A6:00 AM7:00 AM30.0
RADIUSNBCSN1108:30 AM9:00 AM30.0
BARCA TVBEINBARCA TV5:00 PM6:00 PM20.0
EXPRESS XTRA  LBEINXTRA WEEKDAY  L6:00 PM7:00 PM20.0
EXPRESS XTRA  RBEINEXPRESS XTRA  WEEKDAY  R6:00 AM7:00 AM20.0
THIS IS PARISBEINTHIS IS PARIS4:30 PM5:00 PM20.0
COLL BSKTBL: PAC 12FS2WASHINGTON/COLORADO12:00 PM2:00 PM20.0
MLB TIMELINEFS2APRIL 10, 19989:00 PM10:00 PM20.0
MLB TIMELINEFS2APRIL 4, 200111:00 PM12:00 AM20.0
HIGH HEATMLBNHIGH HEAT 7:30A7:30 AM8:00 AM20.0
RADIUSNBCSN1147:00 AM7:30 AM20.0
RADIUSNBCSN1148:00 AM8:30 AM20.0
EXPRESS XTRA  RBEINEXPRESS XTRA  WEEKDAY  R12:00 AM1:00 AM10.0
LA LIGA SHOWBEINLIGASHOW8:00 AM8:30 AM10.0
FOX SPORTS LIVEFS112126:00 AM7:00 AM10.0
FOX SPORTS LIVEFS212153:03 AM4:00 AM10.0
FOX SPORTS LIVEFS212155:00 AM6:00 AM10.0
RADIUSNBCSN1146:00 AM6:30 AM10.0
EXPRESS XTRA  RBEINEXPRESS XTRA  WEEKDAY  R7:00 AM8:00 AM00.0
FIBA BASKETBALL SHOWBEINFIBABASKETBALL8:30 AM8:55 AM00.0
HANDBALLBEINSPAIN VS. SLOVENIA8:55 AM10:40 AM00.0
LA LIGA WORLDBEINLIGAWORLD10:40 AM10:55 AM00.0
FOX SPORTS LIVEFS212154:00 AM5:00 AM00.0
INTENTIONAL TALKMLBNINTENTIONAL TALK 7A7:00 AM7:30 AM00.0

Note: viewership of around 100,000 or lower is technically what Nielsen refers to as a “scratch” i.e., not enough Nielsen panelists watched for Nielsen to validate it. There are around 20,000 homes in the Nielsen panel and a bit over 50,000 panelists, where 1 Nielsen panelist watching a whole telecast represents around 5,800 people.  So something averaging a million viewers averaged around 170 people out of the 50K+ panel — small, but still statistically significant. But when there’s a show with 30,000 viewers, that’s only around 5 or 6 Nielsen panelists…

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