The Raiders tried their best to lose to the Chiefs, but their win still easily led the cable sports nets on Thursday. I haven’t seen the deep dive yet, if I do, I’ll replace the table below with it.
Cable Sports TV Ratings for Thursday November 20, 2014:
Program | Net | Episode | Start | End | Viewers (000) | 18-49 Rtg |
THURSDAY NIGHT FOOTBALL | NFLN | Chiefs at Raiders | 8:27 PM | 11:38 PM | 7653 | 2.7 |
TNF POST-GUN | NFLN | 11:38 PM | 11:44 PM | 6177 | 2.5 | |
TNF POST-GAME | NFLN | 11:44 PM | 12:13 AM | 2821 | 1.2 | |
TNF PRE-KICK | NFLN | 8:00 PM | 8:27 PM | 2801 | 0.9 | |
COLLEGE FOOTBALL PRIME L | ESPN | North Carolina at Duke | 7:38 PM | 11:05 PM | 1436 | 0.4 |
UNDRAFTED | NFLN | 12:13 AM | 12:43 AM | 1327 | 0.7 | |
NBA BASKETBALL | TNT | L.A. Clippers at Miami Heat | 8:14 PM | 10:43 PM | 1217 | 0.5 |
NBA BASKETBALL | TNT | Chi Bulls at Sacramento Kings | 10:43 PM | 1:16 AM | 1083 | 0.5 |
TNF SHOWCASE | NFLN | 7:30 PM | 8:00 PM | 1023 | 0.3 | |
NBA PRE-GAME SHOW | TNT | 8:00 PM | 8:14 PM | 994 | 0.4 | |
PARDON THE INTERRUPTION | ESPN | 5:30 PM | 6:00 PM | 893 | 0.4 | |
NFL TOTAL ACCESS | NFLN | 12:43 AM | 1:43 AM | 757 | 0.4 | |
AROUND THE HORN | ESPN | 5:00 PM | 5:30 PM | 728 | 0.4 | |
UNDRAFTED | NFLN | 1:43 AM | 2:13 AM | 556 | 0.3 |
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Note: viewership of around 100,000 or lower is technically what Nielsen refers to as a “scratch” i.e., not enough Nielsen panelists watched for Nielsen to validate it. There are around 20,000 homes in the Nielsen panel and a bit over 50,000 panelists, where 1 Nielsen panelist watching a whole telecast represents around 5,800 people. So something averaging a million viewers averaged around 170 people out of the 50K+ panel — small, but still statistically significant. But when there’s a show with 30,000 viewers, that’s only around 5 or 6 Nielsen panelists…