NFL Kickoff Game Ratings Down Again: How Much was Irma?

September 8, 2017

Reasonable people can agree that Irma had some effect on the overnight ratings for last night’s Kansas City Chiefs vs New England Patriots NFL Kickoff game on NBC. It is kind of interesting to do the basic math with these numbers: NFL Kickoff Overnights: 2017: Chiefs/Pats: 14.6 Irma 2016: Panthers/Broncos: 16.5 2015: Steelers/Pats: 17.7 2014: Packers/Seahawks: 16.8 — Sports TV Ratings (@SportsTVRatings) September 8, 2017 versus these numbers: Cable news…

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Cubs-Indians World Series Game 4 averages 16.7 million viewers (Updated)

October 30, 2016

Update: the game averaged 16.7 million viewers on TV (17 million if you add in Fox Deportes and Fox Sports Go streaming), up 23% versus last year’s game 4 which drew 13.6 million. It was the most-watched Saturday World Series Game since 2004’s Cardinals-Red Sox averaged 23.2 million and the most-watched game 4 since 2009’s Yankees-Phillies which aired on a Sunday and averaged 22.8 million. — The Cleveland Indians 7-2…

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Cubs-Indians World Series Game 3 draws best game 3 overnight rating since 2005

October 29, 2016

The Cleveland Indians 1-0 win over the Chicago Cubs in game 3 of the 2016 World Series to take a 2-1 lead in the series  drew a 12.4 overnight rating (on average 12.4 percent of the TVs in the largest 56 markets were tuned-in) per Fox Sports. The game peaked with a 15.7 overnight rating just past 11:30 after the game’s final out. That’s the best World Series overnight rating for a game…

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Cubs-Indians World Series Game 2 draws best game 2 overnight rating since 2009

October 27, 2016

The Cleveland Indians loss to the Chicago Cubs in game 2 of the 2016 World Series scored an 11.3 overnight rating (on average 11.3 percent of the TVs in the largest 56 markets were tuned-in) . That’s the best World Series second game number since 2009 when the Phillies versus Yankees drew a 13.6 overnight rating. Per Fox sports the overnight rating was up 22% from the 9.3 for game 2 of  last…

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Cubs-Indians World Series Game 1 draws best game 1 overnight rating since 2009

October 26, 2016

The Cleveland Indians win over the Chicago Cubs in game 1 of the 2016 drew a 12.6 overnight rating (on average 12.6 percent of the TVs in the largest 56 markets were tuned-in) per Sports Business Journal’s Austin Karp. That’s the best World Series first game number since 2009 when the Phillies versus Yankees drew a 13.8 overnight rating. Per Karp the game was up 20% from last year’s 10.5 overnight…

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Panthers-Broncos NFL Kickoff overnight rating down 7% from last year’s high

September 9, 2016

The Denver Broncos win over the Carolina Panthers in the NFL Kickoff game averaged a 16.5/29 overnight household rating/share, down 6.7 percent from the 17.7 overnight for Steelers-Patriots last year that tied a high and the lowest since 2013. Top local markets: Denver 46.9/74 Charlotte 33.2/52 Greensboro 27.1/42 New Orleans 24.1/35 Raleigh 22.7/37 Albuquerque 21.5/36 Greenville 21.2/34 Indy 21.0/36 Norfolk 20.7/34 Richmond 20.3/33 Kickoff game overnight ratings 2002-2016: Year Net…

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2016 Primetime ratings & viewership for NBC’s Olympics coverage through August 9, 2016

August 10, 2016

I have been tweeting the primetime viewership numbers for NBC’s coverage of the summer Olympics on its broadcast network, but several people have asked for them so here’s a table through Tuesday, August 9. If you’re on a mobile phone this will be a lot easier to read if you tilt it to landscape mode: 2016 Olympics NBC Primetime Net Start End HH Rtg/Shr Total Viewers (000) Viewers Age 18-49…

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Why are ratings down for the Summer Olympics?

August 8, 2016

Lots of people are weighing in on the ratings declines for the first few days of NBC’s coverage of the Summer Olympics and many reasons have been thrown into the digital ether, including: tape delays NBC’s commentators are awful broader availability on cable (AKA the “not down when you add it all up!” hypothesis) more commercials. the athletes involved Zika is gross NBC is cannibalizing its TV #s with its digital…

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