Billions of minutes of sports TV viewing: the numbers

Below is a table for the period of July 1, 2018-June 30, 2019 with a couple of slices of the billions of minutes of viewing . I’m with Fox Sports’ Michael Mulvihill in thinking minutes of viewing gives a much better idea of total engagement than average viewership. Disclaimers: 1. CBS Sports Network DOES NOT SUBSCRIBE TO NIELSEN MEASUREMENT. 2. I didn’t obtain any “sports, but not live events” (eg….

August 10, 2019
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Billions of minutes and thinking about the TV business

August 10, 2019

“At least everyone knows and can agree on what a minute is!” – Some Guy Around this time 11 years ago in August of 2008 tvbythenumbers.com was still less than a year old. The Beijing Olympics had begun and NBC Sports PR had put out a release about ratings for the opening ceremonies that included streaming minutes. I don’t remember and could not easily dig up the specifics but to…

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Episode 83: Burke Magnus, ESPN

May 27, 2019

A pleasure to have ESPN EVP of Programming & Scheduling Burke Magnus back on the podcast. Topics discussed include: will the launch of ACCN mean fewer ACC games on ESPN, ESPN2, ESPN News and ESPNU, the demands of Burke’s job, NBA commissioner Adam Silver’s comments about the NBA games being a TV show, what matters most in NBA finals (more games, not who’s playing), how the rise of OTT services…

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Episode 80: Ryan Glasspiegel, The Big Lead

May 12, 2019

Great to have Ryan back on the podcast. We talked Jamie Horowitz landing at DAZN and then had a more general conversation about DAZN (including Adnan Virk’s hiring), we spent several minutes on Ryan’s gambling habits, and then we talked Sinclair acquiring the Fox Sports RSNs that Disney/ESPN had to unload. We finished up talking about LeBron James’ absence from the playoffs impact on blog traffic and Ryan gives his…

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Tim Brando & I disagree about the CFP Championship game’s TV ratings

January 9, 2019

If I believed that the college football championship viewership should decisively be the second most-watched television program of the year every year I’d be right there with Tim.  But I have trouble coming up with a reasonable basis for believing the CFP championship game should be the second most-watched program on TV. I also have no basis for knowing whether ESPN was promised better numbers than it’s getting and even…

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Why do Eric Shanks and Charlie Dixon put up with Clay Travis’ race-baiting in return for 0 extra viewers?

September 20, 2018

Eric Shanks (pictured above) and Charlie Dixon provided the opportunity so I’m running with it. Race-baiting is bad and harmful unless you’re racist and I’ve been using the lousy viewership for FS1’s LOCK IT IN to make that point precisely because Fox Sports rewarded race-baiting clown Clay Travis with a TV show. Some have asked “but why not go after Skip Bayless instead of Clay?”   I have a simple test for…

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Enabling Clay Travis’ race-baiting

September 18, 2018

Hello hello I don’t know why you say goodbye, I say hello Hello hello I don’t know why you say goodbye, I say hello – John Lennon & Paul McCartney Federal Express had been “FedEx” for at least a couple of years before I noticed that the empty space between the E and x formed that arrow. Someone had to point it out to me and they did so while…

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A Ratings Travis-ty? Nobody is watching Fox Sports new gambling show

September 13, 2018

Leave Clay Travis alone! Just kidding. Bust Clay’s chops all you want. Clay brought the scorn and derision about LOCK IT IN’s ratings on himself. I’m not rooting for LOCK IT IN to fail. I was rooting for Clay to be spared the ignominy of low ratings by Fox Sports never rewarding his behavior with a TV job to begin with. Had Fox not hired Clay I think the show…

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