CBS national game scores better overnight rating than close Cowboys-Giants.



The CBS late afternoon national game (Dolphins/Broncos or 49ers/Redskins) scored a 17.4 household rating with a 31 share for the window — its second-best performance for the national game on CBS trailing November 2nd’s 18.6/32 (Broncos/Patriots).

Meanwhile the overnight household rating for the Dallas Cowboys vs. NY Giants rating was a 14.0 with a 22 percent share. That’s the best Sunday Night Football overnight rating since Broncos/49ers (when Manning set the career TD record) on October 19, but it seems kind of low* considering the two teams and that it was a close game.

*Update: indeed, it was the lowest-rating for a Cowboys/Giants matchup on Sunday Night Football since 2007.

The game peaked from 11:30-11:45p with a 15.3/29 rating/share.  The top 10 local markets for the Sunday night game were.

  • Dallas 34.4/50 
  • San Antonio 23.7/37 
  • Austin 20.9/38 
  • Albuquerque 20.1/28 
  • Richmond 19.4/29
  • Philly 18.3/28 
  • New Orleans 17.7/26 
  • Seattle 17.2/29 
  • Tulsa 17.2/27 
  • Memphis 17.0/24


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