As is almost always the case ESPN led the cable sports networks in both primetime and total day viewing for the week ending July 26. But fueled by a healthy number for the Gold Cup final between Mexico and Jamaica, Univision Deportes led all of the sports networks in primetime adults 18-49. Univision Deportes also bested ESPN2 in primetime in total viewers.
Aided by NASCAR NBC Sports Network topped ESPN2 in total day viewers (though ESPN2 fared better with adults 18-49).
Primetime rankings for the week ending July 26, 2015:
Net | Viewers (000) | Viewers 18-49 (000) |
ESPN | 615 | 224 |
UDN | 574 | 340 |
ESP2 | 375 | 139 |
FS1 | 359 | 135 |
MLBN | 213 | 73 |
NBCS | 178 | 48 |
GOLF | 128 | 29 |
ENN | 90 | 43 |
ESNU | 81 | 33 |
NFLN | 67 | 36 |
FS2 | 63 | 35 |
FOXD | 59 | 31 |
NBAT | 57 | 26 |
BEIN | 7 | 3 |
Total Day:
Net | Viewers (000) | Viewers 18-49 (000) |
ESPN | 517 | 216 |
NBCS | 269 | 71 |
ESP2 | 213 | 107 |
UDN | 146 | 86 |
FS1 | 124 | 50 |
MLBN | 114 | 44 |
GOLF | 101 | 21 |
NFLN | 59 | 34 |
ENN | 53 | 31 |
ESNU | 39 | 18 |
FS2 | 33 | 16 |
NBAT | 31 | 15 |
FOXD | 27 | 16 |
BEIN | 6 | 2 |
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As of July 2015, here are the Nielsen coverage estimates for the sports networks listed above:
Network name | Estimated # of Homes (000) | Coverage % |
BEIN SPORT | 18,161 | 15.6 |
ESPN | 92,940 | 79.8 |
ESPN CLASSIC | 25,191 | 21.6 |
ESPN2 | 92,855 | 79.8 |
ESPNEWS | 71,293 | 61.2 |
ESPNU | 73,091 | 62.8 |
FOX DEPORTES | 21,534 | 18.5 |
FOX SPORTS 1 (Formerly SPEED) | 84,309 | 72.4 |
FOX SPORTS 2 (Formerly FUEL) | 46,659 | 40.1 |
GOLF CHANNEL | 78,299 | 67.3 |
MLB NETWORK | 68,342 | 58.7 |
NBA-TV | 55,785 | 47.9 |
NBC SPORTS NETWORK | 83,874 | 72.1 |
NFL NETWORK | 70,466 | 60.5 |
UNIVISION DEPORTES | 44,221 | 38.0 |