Final round of The Open, SportCenter, PTI lead cable sports for Monday July 20, 2015

 

The final round of The Open golf championship on ESPN averaged 3.361 million viewers to easily lead Monday’s cable sports programming. That more than last year’s final round which averaged 3.299 million viewers and last year’s final round was on a Sunday.

With ~75% of the viewership being over the age of 50, retirees might have made up a big chunk of the number. But the 3.361 million average is just for live and same day (up to 3am) DVR viewing and don’t include any WatchESPN streaming.

Cable Sports TV Ratings for Monday July 20, 2015:

This is sorted from most-watched to least-watched. Using your browser’s search tool (usually CTRL/CMD+F) might be the faster way to go if you’re looking for something specific.

Note to readers using mobile phones: on most phones the tables are easier to read/scroll through if you tilt your phone to landscape orientation.

ProgramNetEpisodeStartEndViewers (000)18-49 Rtg
GOLF: OPEN CHAMPIONSHIP LESPNFINAL ROUND – PART II8:00 AM3:41 PM33610.6
SPORTSCENTER AFT    LESPN3:41 PM4:00 PM10650.3
PARDON THE INTERRUPTIONESPN5:30 PM6:00 PM9490.3
GOLF: OPEN CHAMPIONSHIP LESPNFINAL ROUND – PART I6:00 AM8:00 AM8890.2
SPORTSCENTER AFT    LESPN4:00 PM5:00 PM6370.2
AROUND THE HORNESPN5:00 PM5:30 PM5930.2
MLB MON NIGHTESPNNEW YORK METS/WASHINGTON NATS7:00 PM9:59 PM5460.2
CAMPEON DE CAMPEONES 7/20UDNAMERICA / SANTOS9:40 PM12:02 AM5250.3
SPORTSCENTER EARLY      LESPN6:00 PM7:00 PM4990.2
SPORTSCENTER 12AM  LESPN12:00 AM1:00 AM4800.2
SPORTSCENTER LATE       LESPN11:00 PM12:00 AM4390.2
BASEBALL TONIGHT  LESPN9:59 PM11:00 PM3980.2
SPORTSCENTER 1AM        LESPN1:00 AM2:00 AM3840.2
GOLF: BEST OF OPEN CHAMPESPN2FINAL RD ENCORE PRESENTATION7:00 PM11:00 PM3800.1
SPORTSCENTER MORNING    LESPN2:00 AM3:00 AM3340.2
TOUR DE FRANCENBCSN2015 STAGE 168:00 AM12:00 PM3220.1
PARDON THE INTERRUPTIONESPN26:30 PM7:00 PM2740.1
FUTBOL CENTRAL 7/20/15UDN8:37 PM9:40 PM2700.1
NFL LIVE                LESPN23:30 PM4:30 PM2580.1
HIGHLY QUESTIONABLEESPN24:30 PM5:00 PM2200.1
SPORTSCENTER AM      LESPN212:00 PM1:00 PM2200.1
NFL LIVEESPN211:00 PM12:00 AM2160.1
OLBERMANN  LESPN25:00 PM5:30 PM1970.1
TOUR DE FRANCENBCSN2015 STAGE 168:00 PM11:00 PM1930.0
NFL INSIDERS  LESPN22:30 PM3:30 PM1900.1
AROUND THE HORNESPN26:00 PM6:30 PM1840.1
SPORTSCENTER AM      LESPN211:00 AM12:00 PM1840.1
PAN AMERICAN GAMES    LESPNU8:00 PM11:00 PM1810.0
SPORTSCENTER AM      LESPN21:00 PM2:00 PM1660.1
LIVE FROMGOLFST. ANDREWS-MON FINISH11:00 PM11:38 PM1650.0
SPORTSCENTER AM      LESPN210:00 AM11:00 AM1600.1
FOOTBALL LIFENFLNKURT WARNER6:00 PM7:00 PM1580.0
OTLESPN25:30 PM6:00 PM1530.1
FIRST TAKE   LENN10:00 AM12:00 PM1490.1
NASCAR RACE HUB LFS13656:00 PM7:00 PM1440.0
BASEBALL TONIGHT  LESPN212:00 AM1:00 AM1420.0
NBA SUMMER LG (LV) CHMP LNBATPHOENIX/SAN ANTONIO9:00 PM11:09 PM1400.1
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS7:00 PM8:00 PM1370.0
ALTERED COURSEGOLFEPISODE 69:00 PM10:00 PM1360.0
SUPERCOPA MX 07/20/15UDNMONARCAS / PUEBLA6:25 PM8:37 PM1330.1
SPORTSCENTER LATEESPN27:30 AM9:00 AM1260.1
LIVE FROMGOLFST. ANDREWS-MON FINISH6:46 PM7:12 PM1250.0
SPORTSCENTER AM      LESPN29:00 AM10:00 AM1230.1
LIVE FROMGOLFST. ANDREWS-MON FINISH11:38 PM12:04 AM1200.0
ESPY AWARDSESPN22015 ESPYS1:00 AM3:00 AM1170.0
LIVE FROMGOLFST. ANDREWS-MON FINISH5:42 PM6:20 PM1150.0
CONTACTO DEPORTIVOUDN12:02 AM1:00 AM1150.1
CONCACAF GOLD CUPFS1QTRFNL:USA/CUBA3:00 PM5:00 PM1140.0
LIVE FROMGOLFST. ANDREWS-MON FINISH4:20 PM4:46 PM1130.0
MLB TONIGHT PRIMEMLBNMLB TONIGHT8:00 PM1:01 AM1130.0
LIVE FROMGOLFST. ANDREWS-MON FINISH7:12 PM8:00 PM1090.0
NASCAR SCAN ALL 43NBCSN11512:00 PM12:30 PM1080.0
LIVE FROMGOLFST. ANDREWS-MON FINISH4:46 PM5:12 PM1070.0
HIS & HERS  LENNHIS & HERS12:00 PM12:30 PM1030.1
SPORTSCENTER LATEESPN26:00 AM7:30 AM1020.1
FEHERTYGOLFPETER JACOBSEN10:00 PM11:00 PM1020.0
FOOTBALL LIFENFLNJERRY RICE5:00 PM6:00 PM1020.0
MIKE & MIKE IN THE MORN LENN6:00 AM10:00 AM1000.0
LIVE FROMGOLFST. ANDREWS-MON FINISH5:12 PM5:42 PM990.0
LIVE FROMGOLFST. ANDREWS-MON FINISH6:20 PM6:46 PM950.0
INTERNATIONAL CHAMP CUPFS1PARIS ST-GERMAIN/BENFICA11:00 AM1:00 PM930.0
SPORTSCENTER PRIME    LENN10:00 PM11:00 PM910.1
LIVE FROMGOLFST. ANDREWS-MON FINISH3:42 PM4:20 PM910.0
COLLEGE FOOTBALL LIVE   LESPN22:00 PM2:30 PM880.1
AROUND THE HORNENN11:00 PM11:30 PM850.1
PARDON THE INTERRUPTIONENN11:30 PM12:00 AM850.1
FIRST TAKE REENN12:00 AM1:00 AM820.1
MLB NOWMLBNMLB NOW4:00 PM5:00 PM820.0
WORLD POKER TOURFS1ALPHA8 ST. KITTS PT110:00 PM11:00 PM790.0
GOLF FIXGOLF8:00 PM9:00 PM790.0
MLB TONIGHT BPMLBNMLBT BP6:00 PM8:00 PM790.0
SPORTSCENTER PRIME    LENN7:00 PM8:00 PM770.0
FUTBOL CENTRAL 7/20/15UDN5:30 PM6:25 PM760.0
SPORTSCENTER PRIME    LENN8:00 PM9:00 PM700.0
NASCAR AMERICANBCSN5:00 PM6:00 PM680.0
RUNDOWNMLBNTHE RUNDOWN2:00 PM4:00 PM670.0
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS11:00 PM12:00 AM660.0
NFL FOLLIESNFLNNEW YEARS MISTACKULAR6:00 AM7:00 AM650.0
TEAM HIGHLIGHTSNFLN2014 CARDINALS9:00 PM9:30 PM650.0
HIS & HERSENNHIS & HERS12:30 PM1:00 PM630.0
SPORTSCENTER PRIME    LENN9:00 PM10:00 PM630.0
LIVE FROMGOLFST. ANDREWS-MON FINISH12:04 AM12:30 AM630.0
QUICK PITCHMLBNQP 1A1:01 AM2:02 AM630.0
UNCOMPROMISINGFS1RONDA ROUSEY9:30 PM10:00 PM620.0
TEAM HIGHLIGHTSNFLN2014 RAMS8:00 PM8:30 PM620.0
AMERICAS PREGAME LFS12845:00 PM6:00 PM600.0
NASCAR SPRINT CUP RACENBCSNNEW HAMPSHIRE3:00 PM5:00 PM600.0
SPORTSNATIONENNSPORTSNATION3:30 PM4:30 PM590.0
HIGH HEATMLBNHIGH HEAT1:00 PM2:00 PM590.0
INTENTIONAL TALKMLBNINTENTIONAL TALK5:00 PM6:00 PM590.0
NBA SUMMER LEAGUE (LV)NBATCHICAGO/PHOENIX2:00 PM4:00 PM590.0
TOP 100 PLAYERS OF 2015NFLNTOP 100: 80-712:00 AM3:00 AM590.0
FOX SPORTS LIVE LFS116471:00 AM2:00 AM580.0
QUICK PITCHMLBNQP 2A2:02 AM3:00 AM580.0
TOP 10NFLN49ERS4:00 PM5:00 PM580.0
TEAM HIGHLIGHTSNFLN2014 49ERS8:30 PM9:00 PM570.0
SPORTSCENTER AFT    LENN5:00 PM6:00 PM560.0
NBA SUMMER LEAGUE (LV)NBATATLANTA/SAN ANTONIO4:00 PM6:00 PM560.0
HIS & HERSENNHIS & HERS1:00 AM1:30 AM550.0
TEAM HIGHLIGHTSNFLN2014 49ERS12:30 AM1:00 AM550.0
TOP 25 CFB GAMES OF YEARESPNUOHIO STATE/PENN STATE5:00 PM8:00 PM540.0
MLB WHIPAROUND LFS11827:00 PM8:00 PM530.0
LIVE FROMGOLFST. ANDREWS-PRE SHOW3:22 PM3:42 PM530.0
UFC ROAD TO THE OCTAGONFS2DILLASHAW/BARAO 210:00 PM11:00 PM520.0
SPORTSCENTER AFT    LENN3:00 PM3:30 PM510.0
TEAM HIGHLIGHTSNFLN2014 SEAHAWKS1:30 AM2:00 AM510.0
FUTBOL EN SERIO PUNTOUDN1:00 PM2:00 PM510.0
NBA SUMMER LEAGUE (LV)NBATPHOENIX/NEW ORLEANS6:00 PM8:00 PM500.0
COPA ORO 2015 EN 30UDN12:30 PM1:00 PM500.0
NFL FOLLIESNFLNNFL HOLIDAY SPECTACULAR7:00 AM8:00 AM490.0
WORLD POKER TOURFS2ALPHA8 LONDON-DAY 23:00 PM4:00 PM480.0
TEAM HIGHLIGHTSNFLN2014 SEAHAWKS9:30 PM10:00 PM480.0
TOP 10NFLNJOE MONTANA GAMES10:00 AM11:00 AM480.0
OPEN COURTNBAT409 – COACHES EDITION8:00 PM9:00 PM470.0
TOUR DE FRANCENBCSN2015 STAGE 1612:00 AM3:00 AM470.0
HARD KNOCKSNFLN2014 FALCONS EP. 111:00 AM12:00 PM470.0
INDY LIGHTSNBCSNIOWA SPEEDWAY11:00 PM12:00 AM460.0
FIRST TAKEENN1:00 PM2:00 PM440.0
TEAM HIGHLIGHTSNFLN2014 CARDINALS1:00 AM1:30 AM440.0
RED BULL  XFS1MADRID8:00 PM9:30 PM430.0
OPEN COURTNBAT409 – COACHES EDITION12:02 AM1:01 AM420.0
CLASSIC GAMESNFLNNO VS. SF – 1-14-2011 NFC DIV1:00 PM4:00 PM420.0
NFL FOLLIESNFLNAFTER FURTHER REVIEW8:00 AM9:00 AM420.0
TEAM HIGHLIGHTSNFLN2014 RAMS12:00 AM12:30 AM410.0
TOP 100 PLAYERS OF 2015NFLNTOP 100: 80-7110:00 PM11:00 PM410.0
FIESTON CAMPEONUDN4:00 PM5:30 PM410.0
HIS & HERSENNHIS & HERS4:30 PM5:00 PM400.0
FOX SPORTS LIVE LFS1164511:00 PM12:00 AM400.0
FEHERTYGOLFZACH JOHNSON2:30 PM3:22 PM400.0
NBA SUMMER LEAGUE (LV)NBATSAN ANTONIO/BOSTON12:00 PM2:00 PM400.0
CENTRAL FOXFOXD12:00 PM1:00 PM380.0
HIS & HERSENN1:30 AM2:00 AM360.0
WORLD POKER TOURFS2ALPHA8 LONDON-FINAL TABLE4:00 PM5:00 PM360.0
INDYCAR SERIESNBCSNIOWA SPEEDWAY6:00 PM8:00 PM350.0
STARTERS R, THENBATSTARTERS 7/20/15 R11:39 PM12:02 AM340.0
UFC FS1 PRELIMSFS2BISPING/LEITES12:00 AM2:00 AM330.0
LIVE FROMGOLFST. ANDREWS-MON FINISH12:30 AM1:00 AM330.0
STARTERS P, THENBATSTARTERS 7/20/15 L11:09 PM11:39 PM330.0
CENTRAL FOXFOXD3:00 PM4:00 PM320.0
LA ULTIMA PALABRA ENC2FOXD2:00 PM3:00 PM320.0
CONCACAF GOLD CUPFS1QTRFNL:MEXICO/COSTA RICA1:00 PM3:00 PM320.0
LIVE FROMGOLFST. ANDREWS-MON FINISH2:04 AM2:30 AM310.0
MLB CENTRALMLBNMLB CENTRAL10:00 AM1:00 PM310.0
SWIMMINGNBCSNIPC WORLD CHAMPIONSHIPS1:30 PM3:00 PM310.0
HIGHLY QUESTIONABLEENN2:30 AM3:00 AM300.0
LPGA TOURGOLF2015 MARATHON CLASSIC6:00 AM8:00 AM300.0
NBA SMR LG (LV)CHMP REAIRNBATPHOENIX/SAN ANTONIO1:01 AM3:00 AM300.0
OLBERMANNENN2:00 AM2:30 AM290.0
SPORTSCENTER AM      LENN2:00 PM3:00 PM290.0
LIVE FROMGOLFST. ANDREWS-MON FINISH1:00 AM1:38 AM290.0
LIVE FROMGOLFST. ANDREWS-MON FINISH2:30 AM3:00 AM290.0
TOP 25 CFB GAMES OF YEARESPNUARKANSAS/TEXAS A&M11:00 PM2:00 AM280.0
LA ULTIMA PALABRAFOXD4:00 PM5:00 PM280.0
IRONMAN TRIATHLONNBCSNASIA PACIFIC12:30 PM1:30 PM280.0
COPA ORO 2015 EN 30UDN12:00 PM12:30 PM280.0
WORLD POKER TOURFS2ALPHA8 LONDON-CONCLUSION5:00 PM6:00 PM270.0
LIVE FROMGOLFST. ANDREWS-MON FINISH1:38 AM2:04 AM270.0
COPA ORO 2015 EN 60UDN2:00 PM3:00 PM270.0
UFC  UNLEASHEDFS2FIGHT OF THE NIGHT WINNERS11:00 PM12:00 AM260.0
FOOTBALL LIFENFLNEDDIE DEBARTOLO9:00 AM10:00 AM260.0
ESPN ORIGINAL DOCUMENTARYESPNUESPN FILMS: ROLL TIDE/WAR EAGLE9:00 AM10:00 AM250.0
UNIVISION DEPORTES FC GCUDN1:00 AM2:00 AM250.0
ESPN ORIGINAL DOCUMENTARYESPNUESPN FILMS: TWO POINTS, ONE TITLE4:30 PM5:00 PM240.0
HERD  LESPNU10:00 AM1:00 PM240.0
CENTRAL FOX US ENC1FOXD10:00 AM11:00 AM240.0
WORLD POKER TOURFS2ALPHA8 LONDON-DAY 12:00 PM3:00 PM240.0
GOLF CHANNEL ACADEMYGOLFIAN WOOSNAM-POWER2:00 PM2:30 PM240.0
MISC TOURNAMENTGOLF2015 AMERICAN CENTURY CHP8:00 AM11:00 AM240.0
FUTUROS Y LEYENDASFOXDCLAUDIO SUAREZ5:00 PM5:30 PM230.0
LA ULTIMA PALABRA ENC1FOXD11:00 AM12:00 PM230.0
NASCAR RACE HUBFS23652:00 AM3:00 AM230.0
QUICK PITCHMLBNQP 6A6:00 AM7:00 AM230.0
TOP 10NFLNPASSING SEASONS12:00 PM1:00 PM230.0
90 IN 30BEINMARSEILLE VS. PARIS SAINT GERMAIN2:00 PM2:30 PM210.0
CENTRAL FOX MEX PRIMEFOXD6:00 PM7:00 PM210.0
FOX SPORTS LIVE: CNTDWN LFS1164612:00 AM1:00 AM210.0
MONSTER  JAMFS1FOXBOROUGH10:00 AM11:00 AM210.0
WORLD POKER TOURFS2FALLSVIEW POKER CLASSIC PT 39:00 PM10:00 PM210.0
COPA ORO 2015 EN 60UDN3:00 PM4:00 PM210.0
CENTRAL FOX MEXFOXD1:00 PM2:00 PM200.0
COPA LIB SEMI FINALFOXDRIVER PLATE VS GUARANI7:00 PM9:00 PM200.0
WORLD POKER TOURFS2ALPHA8 JOHANNESBURG-DAY 27:00 PM8:00 PM200.0
COLLEGE FOOTBALL LIVEESPNU4:00 PM4:30 PM190.0
WORLD POKER TOURFS2ALPHA8 JOHANNESBURG-CONCLUSION8:00 PM9:00 PM190.0
MLBN ROUNDTABLEMLBNMIDSEASON: STATE OF THE GAME9:00 AM10:00 AM190.0
QUICK PITCHMLBNQP 7A7:00 AM8:00 AM190.0
BEIN COOLBEINBEINCOOL1:45 PM2:00 PM180.0
ESPN FCENN6:00 PM6:30 PM180.0
CENTRAL FOX WESTFOXD1:00 AM2:00 AM180.0
PUNTO CENTRALFOXDTIGRES DE LA UANL5:30 PM6:00 PM180.0
NASCAR VICTORY LAPNBCSN7:00 AM8:00 AM180.0
FUTBOL EN SERIO PUNTOUDN2:00 AM3:00 AM180.0
90 IN 30BEINPARIS SAINT GERMAIN VS. LORIENT2:30 PM3:00 PM170.0
LA ULTIMA PALABRAFOXD12:00 AM1:00 AM170.0
LA ULTIMA PALABRAFOXD2:00 AM3:00 AM170.0
OLBERMANNENN6:30 PM7:00 PM150.0
QUICK PITCHMLBNQP 8A8:00 AM9:00 AM150.0
SUPER ESTADIOUDN8:00 AM11:00 AM150.0
ESPN ORIGINAL DOCUMENTARYESPNUSEC STORIED: CROOM8:00 AM9:00 AM140.0
FOX SPORTS LIVEFS116448:00 AM9:00 AM140.0
EL SHOW DE LA COPAFOXDCOPA LIBERTADORES9:00 PM10:00 PM130.0
FOX SPORTS LIVEFS116447:00 AM8:00 AM130.0
FOX SPORTS LIVEFS116449:00 AM10:00 AM130.0
GOLF CHANNEL ACADEMYGOLFIAN WOOSNAM-SCORING IRONS1:30 PM2:00 PM130.0
LA ULTIMA PALABRA EARLYFOXD9:00 AM10:00 AM120.0
STARTERS R, THENBATSTARTERS 7/19/15 R8:30 AM9:00 AM120.0
ESPN ORIGINAL DOCUMENTARYESPNUSEC STORIED: HERSHEL WALKER7:00 AM8:00 AM110.0
ESPNU STUDIOESPNUCOLL FOOTBALL MEDIA DAYS1:00 PM4:00 PM100.0
CENTRAL FOX USFOXD11:00 PM12:00 AM100.0
PGA TOURGOLF2015 BARBASOL CHP11:00 AM1:30 PM100.0
NBA SUMMER LEAGUE (LV)NBATPHOENIX/NEW ORLEANS9:00 AM11:00 AM100.0
CONTACTO DEPORTIVO GCUDN6:00 AM7:00 AM100.0
LOCKER ROOMBEINLOCKER ROOM – L10:00 PM11:00 PM90.0
ESPN ORIGINAL DOCUMENTARYESPNUSEC STORIED: ITS TIME6:00 AM7:00 AM90.0
COPA ORO 2015 EN 30UDN7:30 AM8:00 AM90.0
ATHLETICSBEINEAA PREMIUM MEETING HEUSDEN ZOLDER 201511:00 AM1:45 PM80.0
FOX SPORTS LIVEFS116446:00 AM7:00 AM80.0
WORLD POKER TOURFS2ALPHA8 JOHANNESBURG-DAY 16:00 PM7:00 PM80.0
LIBERTADORES DE AMERICAFOXDSEMIFINALISTAS10:00 PM11:00 PM70.0
NBA SUMMER LEAGUE (LV)NBATATLANTA/SAN ANTONIO6:00 AM8:00 AM70.0
MLS EN 60UDN11:00 AM12:00 PM70.0
FOX SPORTS LIVEFS116472:00 AM3:00 AM60.0
NASCAR VICTORY LAPNBCSN6:00 AM7:00 AM60.0
90 IN 30BEINREAL MADRID VS. GRANADA9:30 PM10:00 PM50.0
STARTERS R, THENBATSTARTERS 7/19/15 R8:00 AM8:30 AM50.0
90 IN 30BEINTORINO VS. JUVENTUS7:30 PM8:00 PM40.0
TENNISBEINWTA – BUCHAREST GRAND PRIX 201511:00 PM1:00 AM40.0
STARTERS R, THENBATSTARTERS 7/19/15 R11:00 AM11:30 AM40.0
90 IN 30BEINCELTA VS. BARCELONA9:00 PM9:30 PM30.0
90 IN 60BEINBARCELONA VS. REAL MADRID3:00 PM4:00 PM30.0
MONSTER JAMFS2FOXBOROUGH9:00 AM10:00 AM30.0
FIFA FOOTBALL SHOWBEINFIFA FOOTBALL SHOW6:00 PM6:30 PM20.0
LOCKER ROOMBEINLOCKER ROOM – R-1:00 AM2:00 AM20.0
90 IN 30BEINJUVENTUS VS. LAZIO7:00 PM7:30 PM10.0
90 IN 30BEINBASTIA VS. PARIS SAINT GERMAIN8:00 PM8:30 PM10.0
90 IN 30BEINNICE VS. PARIS SAINT GERMAIN8:30 PM9:00 PM10.0
BEIN COOLBEINBEINCOOL6:30 PM7:00 PM10.0
SPECIAL SHOWSBEINLA LIGA – PROMOTED TEAMS4:00 PM5:00 PM10.0
SPECIAL SHOWSBEINPOST-SEASON – LA LIGA BBVA5:00 PM6:00 PM10.0
CENTRAL FOX EARLYFOXD8:00 AM9:00 AM10.0
BIG 12 LIVE MEDIA DAY LFS2310:00 AM2:00 PM10.0
RED BULL CLIFF DIVINGFS2LA ROCHELLE8:00 AM9:00 AM10.0
STARTERS R, THENBATSTARTERS 7/19/15 R11:30 AM12:00 PM10.0
COPA ORO 2015 EN 30UDN7:00 AM7:30 AM10.0
EXPRESS XTRA WKNDBEINXTRA WEEKEND – R6:00 AM7:00 AM00.0
EXPRESS XTRA WKNDBEINXTRA WEEKEND – R7:00 AM8:00 AM00.0
EXPRESS XTRA WKNDBEINXTRA WEEKEND – R8:00 AM9:00 AM00.0
REAL MADRID TVBEINREAL MADRID TV9:00 AM11:00 AM00.0
CENTRAL FOX EARLYFOXD7:00 AM8:00 AM00.0
PAID PROGRAMMINGFOXD6:00 AM7:00 AM00.0
MAJOR LEAGUE FISHINGFS2SUMMIT CUP:ELIMINATION RND 36:00 AM8:00 AM00.0

Note: viewership of around 100,000 or lower is technically what Nielsen refers to as a “scratch” i.e., not enough Nielsen panelists watched for Nielsen to validate it. There are around 20,000 homes in the Nielsen panel and a bit over 50,000 panelists, where 1 Nielsen panelist watching a whole telecast represents around 5,800 people.  So something averaging a million viewers averaged around 170 people out of the 50K+ panel — small, but still statistically significant. But when there’s a show with 30,000 viewers, that’s only around 5 or 6 Nielsen panelists…

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