How much bigger is ESPN than FS1? – December 2017 Cable Coverage Estimates

 

**DO THESE NUMBERS INCLUDE STREAMING SERVICES LIKE SlingTV, Vue and DirecTV Now?**

In the past that was a simple question to answer. The answer was “no.” Some people didn’t like it but it was simple! December was the last month that was the case though.

Starting with the January estimates the answer changed to “Yes….kind of.”

I applaud Nielsen for  plowing ahead though I don’t know that I’d have gone ahead and started  when I only had 6 (January estimates) or 21 (February estimates) or 37 (March estimates) households, or 96 (October estimates) or even the 111 such homes in the December estimates that I could sample. By comparison the national TV panel has around 40,000 homes in it with around 100,000 participants.

**Nielsen plans to grow the alternate MPVD services (streaming services like SlingTV, Vue, DirecTV Now) participation rapidly over the coming months. Update: it’s been 11 months, scaling up to 111 households seems…not all that rapid.**

Only one table of all the networks this month with changes versus the November estimates which I never actually posted. If you want to compare versus October (or July 2011) you’ll need to do it manually.

I sorted the table alphabetically but you can re-sort from largest to smallest coverage if you’d like.

Nielsen cable (includes satellite & telco services) coverage estimates for ALL nationally measured cable networks for August 2017:

If you’re on a mobile phone these tables should be much easier to read if you tilt your phone to landscape mode.

All data ©Nielsen (data provided by a variety of TV network sources and not directly from Nielsen)
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