(Updated) MLB opening Day viewership up 21% on ESPN – cable sports net ratings for Monday April 6, 2015

 

OK, in primetime CBS partied like it was 1997, and Major League Baseball’s opening day was a huge hit in several local markets.  But Blue Jays/Yankees and Mets/Washington fared worse with viewers and adults 18-49 than the typical 90-minute trio of Erik Rydholm shows.

Update despite the snark above ESPN reports that:

ESPN and ESPN2 combined to televise a four-game MLB Opening Day slate on Monday, April 6, which was up 21 percent in viewership compared to the company’s five-game Opening Day slate in 2014 (803,000 versus 666,000). Additionally, the composite rating for MLB Opening Day was a 0.6 (U.S household) up 20 percent versus a 0.5 (U.S. household) in 2014.

Cable Sports TV Ratings for Monday April 5, 2015:

This is sorted from most-watched to least-watched. Using your browser’s search tool (usually CTRL/CMD+F) might be the faster way to go if you’re looking for something specific.

ProgramNetEpisodeStartEndViewers (000)18-49 Rtg
MLB OPENING DAY      LESPNCLEVELAND/HOUSTON7:01 PM9:41 PM10770.4
MLB OPENING DAY      LESPNTORONTO/NEW YORK YANKEES1:00 PM4:12 PM8700.3
BASEBALL STUDIO LESPN6:45 PM7:01 PM8380.3
MLB OPENING DAY      LESPNNEW YORK METS/WASHINGTON4:12 PM6:45 PM7750.3
SPORTSCENTER 1AM        LESPN1:00 AM2:00 AM6760.3
SPORTSCENTER LATE       LESPN11:00 PM1:00 AM6710.3
COLLEGE GAMEDAY-BKBL    LESPN27:00 PM9:00 PM6500.2
SPORTSCENTER MORNING    LESPN2:00 AM3:00 AM5620.2
MLB OPENING DAY      LESPN2SAN FRANCISCO/ARIZONA10:00 PM1:30 AM5550.2
BASEBALL STUDIO LESPN9:41 PM10:00 PM4480.1
FIRST TAKE   LESPN210:00 AM12:00 PM4380.2
BASEBALL TONIGHT  LESPN12:00 PM1:00 PM3810.2
PREMIER LEAGUE LNBCSNMANCHESTER CITY/CRYSTAL PALACE2:53 PM5:01 PM3400.2
SPORTSCENTER LATEESPN6:00 AM7:30 AM3330.2
SPORTSCENTER LATEESPN7:30 AM9:00 AM3330.2
SPORTSCENTER AM      LESPN9:00 AM10:00 AM3240.1
SPORTSCENTER AM      LESPN11:00 AM12:00 PM3050.1
MLB OPENING DAY      LESPN2WASHINGTON/NEW YORK METS4:00 PM4:16 PM2970.1
PREMIER LEAGUE GOAL ZONENBCSN5:01 PM5:30 PM2840.2
SPORTSCENTER AM      LESPN10:00 AM11:00 AM2470.1
PROFILE:60ESPNMATT HARVEY10:00 PM11:00 PM2420.1
MIKE & MIKE IN THE MORN LESPN26:00 AM10:00 AM2410.1
SPORTSCENTER EARLY      LESPN26:00 PM7:00 PM2400.1
BASEBALL TONIGHT  LESPN21:30 AM2:30 AM2330.1
SPORTSCENTER AM      LESPN212:00 PM1:00 PM2220.1
OTL – FIRST REPORT   LESPN25:30 PM6:00 PM2150.1
UFC FIGHT NIGHTFS1MENDES/LAMAS8:00 PM11:00 PM2140.1
GRANTLAND BBALL SHOWESPN29:00 PM10:00 PM2090.1
OLBERMANN  LESPN25:00 PM5:30 PM2080.1
SPORTSCENTER AM      LESPN21:00 PM4:00 PM1970.1
NFL LIVE                LESPN24:16 PM5:00 PM1880.1
TRU NCAA BSKBL CHAMP POSTTRUINSIDE MARCH MADNESS11:55 PM12:31 AM1850.1
MLB TONIGHT BPMLBNOPENING DAY6:00 PM8:00 PM1830.1
NASCAR AMERICANBCSN5:30 PM6:00 PM1550.1
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS7:00 PM8:00 PM1530.1
LIVE FROMGOLFMASTERS8:30 PM10:00 PM1450.0
SPORTSCENTER PRIME    LENN8:00 PM9:00 PM1370.1
LIVE FROMGOLFMASTERS7:00 PM8:30 PM1320.0
TOP 10NFLNDRAFT STEALS8:00 PM9:00 PM1270.1
NASCAR RACE HUB LFS13136:00 PM7:00 PM1230.0
LIVE FROMGOLFMASTERS1:00 PM5:00 PM1130.0
UFC MAIN EVENTFS2181:HENDRICKS/LAWLER II12:00 PM1:00 PM1110.1
PATH TO THE DRAFTNFLNPATH TO THE DRAFT6:00 PM7:00 PM1100.1
SPORTSCENTER AFT    LENN5:00 PM6:00 PM1060.0
MLB TONIGHT PRIMEMLBNOPENING DAY8:00 PM1:00 AM1040.0
QUICK PITCHMLBNQP 1A1:00 AM2:00 AM1020.1
LIVE FROMGOLFMASTERS10:00 PM11:30 PM990.0
INSIDE THE PGA TOURGOLF11:30 PM12:00 AM940.0
SPORTSCENTER PRIME    LENN7:00 PM8:00 PM930.0
LIVE FROMGOLFMASTERS12:30 AM2:00 AM930.0
NFL FILMS PRESENTSNFLNHUGS & KISSES12:30 AM1:00 AM930.1
CENTRAL FOX WESTFOXD1:00 AM2:00 AM900.0
LA ULTIMA PALABRA – LFOXD12:00 AM1:00 AM850.0
MASTERS HIGHLIGHTSGOLFTIGER WOODS 20055:00 PM6:00 PM830.0
NFL FILMS PRESENTSNFLNTOUGHNESS12:00 AM12:30 AM830.1
CURLINGNBCSNMENS WORLD CHAMPIONSHIP7:00 PM9:00 PM790.0
GOLDEN BOY CLASSICS – RFOXDM COTTO VS SHANE MOSLEY8:00 PM9:00 PM770.0
MLB TONIGHTMLBNOPENING DAY1:00 PM6:00 PM770.0
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS2:00 AM3:00 AM770.0
QUICK PITCHMLBNQP 2A2:00 AM3:00 AM750.0
NFL AMNFLNNFL AM10:00 AM12:00 PM730.0
UFC  UNLEASHEDFS2DEBUTS1:00 PM2:00 PM710.0
CHAMPIONS TOUR LRNG CTRGOLF2:30 AM3:00 AM710.0
NBA GAMETIME LIVENBATNBA GAMETIME LIVE12:00 AM12:30 AM710.0
DRIVE CHIP & PUTTGOLF2015 NATIONAL CHP9:00 AM1:00 PM680.0
INTENTIONAL TALKMLBNINTENTIONAL TALK9:00 AM10:00 AM680.0
HERD  LESPNU10:00 AM1:00 PM670.0
NFL FILMS PRESENTSNFLNTOUGHNESS9:00 PM9:30 PM670.0
COLLEGE BASKETBALL LIVE LESPNU5:30 PM7:00 PM660.0
HIGH HEATMLBNHIGH HEAT12:00 PM1:00 PM650.0
DAN PATRICK SHOWNBCSN9:00 AM12:00 PM650.0
MLB CENTRALMLBNMLB CENTRAL10:00 AM12:00 PM640.0
PRO FOOTBALL TALKNBCSN6:00 PM7:00 PM630.0
TOP 10NFLNDRAFT STEALS1:00 AM2:00 AM620.0
ESPN FCENN6:00 PM6:30 PM610.0
CENTRAL FOX USFOXD11:00 PM12:00 AM610.0
NFL AMNFLNNFL AM6:00 AM10:00 AM610.0
TRIBUNA INTERACTIVAUDN9:00 PM10:00 PM610.0
CHAMPIONS TOUR LRNG CTRGOLF12:00 AM12:30 AM600.0
GOLF FIXGOLF6:00 PM7:00 PM600.0
FOOTBALL LIFENFLNWALTER PAYTON4:00 PM5:00 PM580.0
FUTBOL EN SERIO PUNTOUDN10:00 PM11:00 PM580.0
NBA TV MARQUEE MATCHUPNBATGOLDEN STATE/SAN ANTONIO10:00 PM12:00 AM570.0
GOLDEN BOY CLASSICSFOXDLO MEJOR DE L MATTHYSSE10:00 PM11:00 PM550.0
MLBN ROUNDTABLEMLBNSTATE OF THE GAME8:00 AM9:00 AM530.0
SPORTSCENTER AFT    LENN4:00 PM5:00 PM520.0
PREMIER LEAGUE REVIEWNBCSN10:30 PM11:30 PM520.0
UNIVISON DEPORTES FCUDN11:00 PM12:00 AM520.0
CLASSIC GAMESNFLNCHI VS. GB – 11/3/19851:00 PM4:00 PM510.0
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS11:00 PM12:00 AM510.0
SPORTSCENTER PRIME    LENN9:00 PM10:00 PM500.0
INSIDE THE PGA TOURGOLF2:00 AM2:30 AM490.0
NBA GAMETIMENBATGAMETIME 4/6/1512:30 AM1:00 AM470.0
FOOTBALL LIFENFLNMIKE DITKA5:00 PM6:00 PM470.0
CONTACTO DEPORTIVOUDN12:00 AM1:00 AM470.0
MLB TONIGHTMLBNPREDICTIONS SPECIAL7:00 AM8:00 AM460.0
NBA GAMETIMENBATGAMETIME 4/6/151:00 AM1:30 AM460.0
TOP 10NFLNTHINGS WE LOVED ABOUT THE 80S12:00 PM1:00 PM460.0
HIGH TOPSNBATMAR PLAYS OF THE MONTH8:00 PM8:30 PM450.0
NBA GAMETIMENBATGAMETIME 4/6/152:30 AM3:00 AM450.0
MEN IN BLAZERSNBCSN10:00 PM10:30 PM450.0
FRESH FACESMLBNFRESH FACES6:30 AM7:00 AM440.0
NBA TV MARQUEE MATCHUPNBATGOLDEN STATE/SAN ANTONIO4:00 PM6:00 PM440.0
MLBN COUNT DOWNMLBN25 OPENING DAY MOMENTS6:00 AM6:30 AM430.0
PATH TO THE DRAFTNFLNPATH TO THE DRAFT10:00 PM11:00 PM420.0
MIKE & MIKE IN THE MORNENN10:00 AM12:00 PM410.0
MORNING DRIVE AT MAJORSGOLF7:00 AM8:00 AM400.0
BASKETBALL:ESPNUROAD TO THE CHAMPIONSHIP: DUKE5:00 PM5:30 PM390.0
EXPERTSESPNU3:00 PM4:00 PM390.0
PREMIER LG LIVE STUDIONBCSN2:00 PM2:53 PM390.0
E:60ESPNU9:45 AM10:00 AM380.0
NBA GAMETIMENBATGAMETIME 4/5/1510:00 AM10:30 AM380.0
STARTERS R, THENBATSTARTERS 4/6/15 R1:30 AM2:30 AM380.0
NBA GAMETIMENBATGAMETIME 4/5/157:00 AM7:30 AM370.0
SPORTSCENTER PRIME    LENN10:00 PM11:00 PM360.0
NBA GAMETIMENBATGAMETIME 4/5/158:30 AM9:00 AM360.0
NBA GAMETIMENBATGAMETIME 4/5/159:30 AM10:00 AM360.0
STARTERS P, THENBATSTARTERS 4/6/156:30 PM7:30 PM360.0
SN MONTHLY JEERSENN9:30 AM10:00 AM350.0
UFC  RELOADEDFS2135:JONES/RAMPAGE3:00 PM6:00 PM350.0
NBA GAMETIMENBATGAMETIME 4/5/157:30 AM8:00 AM350.0
NBA GAMETIMENBATGAMETIME 4/5/158:00 AM8:30 AM350.0
MEN IN BLAZERSNBCSN12:00 AM12:30 AM350.0
NFL FILMS PRESENTSNFLNHUGS & KISSES9:30 PM10:00 PM350.0
OLBERMANNENN6:30 PM7:00 PM340.0
FOX GOL MEXICO – RFOXD2:00 PM3:00 PM340.0
NBA ACTIONNBATNBA ACTION 24242:30 PM3:00 PM340.0
NBA GAMETIMENBATGAMETIME 4/5/1510:30 AM11:00 AM340.0
NBA REGULAR SEASON RE-AIRNBATLA CLIPPERS/LA LAKERS12:00 PM2:30 PM340.0
NBA GAMETIMENBATGAMETIME 4/5/156:00 AM6:30 AM330.0
HIS & HERSENN3:00 PM4:00 PM320.0
MLB WHIPAROUND LFS11197:00 PM8:00 PM320.0
LPGA TOURGOLF2015 ANA INSPIRATION6:00 AM7:00 AM320.0
HIGH TOPSNBATMAR PLAYS OF THE MONTH3:00 PM3:30 PM320.0
NBA GAMETIMENBATGAMETIME 4/5/156:30 AM7:00 AM320.0
UNIVISON DEPORTES FCUDN1:00 AM2:00 AM320.0
MLB WHIPARND:OPEN DAY LFS1OPENING DAY SPECIAL1:00 PM5:00 PM310.0
MORNING DRIVE AT MAJORSGOLF8:00 AM9:00 AM310.0
BEAT, THENBATTHE BEAT 7236:00 PM6:30 PM310.0
COLLEGE BASEBALL        LESPNULOUISVILLE/VIRGINIA7:00 PM10:10 PM300.0
GOLDEN BOY CLASSICSFOXDR HATTON VS J LAZCANO9:00 PM10:00 PM300.0
WOMENS INTL FRIENDLYFS2USA/NEW ZEALAND8:00 PM10:00 PM300.0
WMNS NCAA BKBL CHAMPESPNUMARYLAND/CONNECTICUT8:00 AM9:45 AM290.0
LA ULTIMA PALABRA ENC2FOXD1:00 PM2:00 PM290.0
NBA GAMETIMENBATGAMETIME 4/5/159:00 AM9:30 AM290.0
STARTERS R, THENBATSTARTERS 4/6/15 R9:00 PM10:00 PM290.0
NBA INSIDE STUFF REPEATNBATINSIDE STUFF N2207:30 PM8:00 PM280.0
HIS & HERS  LENN12:00 PM1:00 PM270.0
UFC FS1 FIGHT NIGHTFS2MENDES/LAMAS8:00 AM11:00 AM270.0
KATZS KORNER LESPNU4:00 PM4:30 PM260.0
BEAT, THENBATTHE BEAT 7238:30 PM9:00 PM260.0
CONTACTO DEPORTIVOUDN6:00 AM7:00 AM260.0
UNIVISON DEPORTES FCUDN7:00 PM8:00 PM260.0
SPORTSCENTER TOP 10ENN9:00 AM9:30 AM250.0
FOX SPORTS LIVE LFS1140411:00 PM12:00 AM250.0
LUCAS OIL MOTORSPORT HOURNBCSN12:00 PM1:00 PM250.0
PRIM LIGA DE PORTUGAL – LUDNFC PORTO / ESTORIL2:55 PM5:00 PM250.0
OLBERMANNENN2:30 AM3:00 AM240.0
AMERICAS PREGAME LFS12285:00 PM6:00 PM240.0
NBA INSIDE STUFF REPEATNBATINSIDE STUFF N2203:30 PM4:00 PM240.0
PREMIER LEAGUE DOWNLOADNBCSN1:00 PM1:30 PM240.0
SVP & RUSSILLO   LENN1:00 PM3:00 PM230.0
FOX DEPORTES EN VIVOFOXD5:00 PM6:00 PM230.0
FOX DEPORTES EN VIVO H2FOXD6:00 PM7:00 PM230.0
LA ULTIMA PALABRA -RFOXD2:00 AM3:00 AM230.0
NBA GAMETIMENBATGAMETIME 4/5/1511:00 AM11:08 AM230.0
PREMIER LEAGUE DOWNLOADNBCSN11:30 PM12:00 AM230.0
SPORTSCENTERU     LESPNU1:00 AM2:00 AM220.0
CENTRAL FOX – MEXFOXD3:00 PM4:00 PM220.0
GOLDEN BOY CLASSICS – RFOXDALVAREZ VS J LOPEZ4:00 PM5:00 PM220.0
UFC ULTIMATE KNOCKOUTSFS2KNOCKOUTS FROM 20146:00 PM6:30 PM220.0
PRESS CONFERENCENBAT2015 HALL OF FAME CLASS ANNOUNCEMENT11:08 AM12:00 PM220.0
BASKETBALL:ESPNUROAD TO THE CHAMPIONSHIP: WISCONSIN4:30 PM5:00 PM200.0
FOX SPORTS LIVE LFS1140512:00 AM1:00 AM200.0
UFC FS1 FIGHT NIGHTFS2MENDES/LAMAS11:00 PM2:00 AM200.0
WORLD POKER TOURFS2BESTBET BOUNTY SCRAMBLE PT210:00 PM11:00 PM200.0
RADIUSNBCSN1137:30 AM8:00 AM200.0
RADIUSNBCSN1128:00 AM8:30 AM200.0
LIGA DE PORTUGAL EN 60UDN8:00 PM9:00 PM200.0
PBC CORNER TO CORNERNBCSN1029:00 PM10:00 PM190.0
RADIUSNBCSN1126:00 AM6:30 AM190.0
CENTRAL FOX – MEXFOXD12:00 PM1:00 PM180.0
MAJOR LEAGUE SOCCERFS1SPORTING KANSAS CITY/PHILADELPHIA UNION10:00 AM12:00 PM180.0
RADIUSNBCSN1136:30 AM7:00 AM180.0
CONEXION TDNUDN7:00 AM7:30 AM180.0
EXPRESS WRAPUP  – LBEINEXPRESS WRAPUP – L2:15 PM2:30 PM170.0
SKYBET FOOTBALL LEAGUE 14BEINWOLVERHAMPTON WANDERERSPTON VS LEEDS UNI12:10 PM2:15 PM170.0
OLBERMANNENN2:00 AM2:30 AM160.0
GOLDEN BOY ORIGINAL – RFOXDJ DIAZ JR VS JL HERNANDEZ7:00 PM8:00 PM160.0
AMERICA PRGAME:OPEN DAY LFS1OPENING DAY SPECIAL12:00 PM1:00 PM160.0
FOX SPORTS LIVEFS114062:00 AM3:00 AM160.0
PREMIER LEAGUE ENCORENBCSNASTON VILLA/MAN UTD&MAN CITY/CRYSTAL PAL12:30 AM2:30 AM160.0
RADIUSNBCSN1127:00 AM7:30 AM160.0
LIGA MX EN 60UDN5:00 PM6:00 PM160.0
OTL – FIRST REPORTENN12:00 AM12:30 AM150.0
COLLEGE BKBL REG SSNESPNUDUKE/WISCONSIN1:00 PM3:00 PM150.0
SPORTSCENTERUESPNU2:00 AM3:00 AM150.0
FOX SPORTS LIVEFS114037:00 AM8:00 AM150.0
FOX SPORTS LIVE LFS114061:00 AM2:00 AM150.0
LOCKER ROOM – R –BEIN9:00 PM9:00 PM10:00 PM140.0
HIS & HERSENN11:00 PM12:00 AM140.0
WMNS NCAA BKBL CHAMPESPNUSOUTH CAROLINA/NOTRE DAME6:00 AM8:00 AM140.0
RADIUSNBCSN1138:30 AM9:00 AM140.0
OTL – FIRST REPORTENN12:30 AM1:00 AM130.0
FUTBOL EN SERIO PUNTOUDN2:00 AM3:00 AM130.0
SPORTSCENTERU     LESPNU11:30 PM1:00 AM120.0
UFC  UNLEASHEDFS2UPSETS2:00 AM3:00 AM120.0
PREMIER LEAGUE NEWSNBCSN1:30 PM2:00 PM120.0
90 IN 60BEINAS ROMA VS. NAPOLI4:00 PM5:00 PM110.0
EXPRESS PREGAME – LBEINEXPRESS PREGAME – L12:00 PM12:10 PM110.0
LOCKER ROOM – L –BEIN6:00 PM6:00 PM7:00 PM100.0
LA ULTIMA PALABRA EARLY-RFOXD9:00 AM10:00 AM100.0
LA ULTIMA PALABRA ENC1FOXD11:00 AM12:00 PM100.0
FOX SPORTS LIVEFS114036:00 AM7:00 AM100.0
FOX SPORTS LIVEFS114038:00 AM9:00 AM100.0
CONEXION TDNUDN7:30 AM8:00 AM100.0
FOX SPORTS LIVEFS114039:00 AM10:00 AM90.0
UFC MAIN EVENTFS2LAWLER/BROWN2:00 PM3:00 PM90.0
FUTBOL EN SERIO PUNTOUDN12:00 PM2:00 PM90.0
CHAMPIONSHIP LEAGUEBEINWATFORD VS. MIDDLESBROUGH2:30 PM4:00 PM80.0
MONDAY NIGHT SOCCER – –BEINMONDAY NIGHT SOCCER7:00 PM9:00 PM80.0
SKYBET FOOTBALL LEAGUE 14BEINBRENTFORD VS. NOTTINGHAM FOREST9:55 AM12:00 PM80.0
PREMIER LEAGUE DOWNLOADNBCSN2:30 AM3:00 AM80.0
LIGA HIGHLIGHT ZONEBEINLA LIGA HIGHLIGHT ZONE5:00 PM6:00 PM70.0
SN MONTHLY JEERSENN7:30 AM8:00 AM70.0
SPORTSCENTER TOP 10ENN6:00 AM6:30 AM70.0
CENTRAL FOX US ENC1FOXD10:00 AM11:00 AM70.0
UFC ULTIMATE KNOCKOUTSFS2BEST OF THE LIGHTER WEIGHTCLASSES11:30 AM12:00 PM70.0
SN MONTHLY JEERSENN8:30 AM9:00 AM60.0
SPORTSCENTER TOP 10ENN8:00 AM8:30 AM60.0
GARBAGE TIME KATIE NOLANFS246:30 PM7:00 PM60.0
LIGA MX EN 60UDN2:00 PM2:55 PM60.0
LOCURA DEPORTIVAUDN6:00 PM7:00 PM60.0
MONDAY NIGHT SOCCER – –BEINMONDAY NIGHT SOCCER10:00 PM12:00 AM50.0
HIS & HERSENN1:00 AM2:00 AM50.0
NASCAR RACE HUBFS23137:00 PM8:00 PM50.0
UFC  UNLEASHEDFS2UPSETS7:00 AM8:00 AM50.0
WMNS COLL BKBL REG SSNESPNUCONNECTICUT/NOTRE DAME10:10 PM11:30 PM40.0
SN MONTHLY JEERSENN6:30 AM7:00 AM30.0
UFC MAIN EVENTFS2157:ROUSEY/CARMOUCHE6:30 AM7:00 AM30.0
CYCLING –BEINTOUR DES FLANDERS7:55 AM9:55 AM20.0
SPORTSCENTER TOP 10ENN7:00 AM7:30 AM20.0
MLS EN 60UDN11:00 AM12:00 PM20.0
LOCKER ROOM – R –BEIN12:00 AM12:00 AM1:00 AM10.0
UFC  ULTIMATE INSIDERFS2LYOTO MACHIDA11:00 AM11:30 AM10.0
UFC MAIN EVENTFS2PENA/RAKOCZY6:00 AM6:30 AM10.0
SUPER ESTADIOUDN8:00 AM11:00 AM10.0
BEIN COOL –BEINBEINCOOL1:00 AM1:30 AM00.0
EXPRESS XTRA WKND – RBEINXTRA WEEKEND – R6:00 AM7:00 AM00.0
EXPRESS XTRA WKND – RBEINXTRA WEEKEND – R7:00 AM7:55 AM00.0
SERIE A SHOW –BEINSERIE A SHOW –1:30 AM2:00 AM00.0
CENTRAL FOX EARLY-RFOXD7:00 AM8:00 AM00.0
CENTRAL FOX EARLY-RFOXD8:00 AM9:00 AM00.0
PAID PROGRAMMINGFOXD6:00 AM7:00 AM00.0

Note: viewership of around 100,000 or lower is technically what Nielsen refers to as a “scratch” i.e., not enough Nielsen panelists watched for Nielsen to validate it. There are around 20,000 homes in the Nielsen panel and a bit over 50,000 panelists, where 1 Nielsen panelist watching a whole telecast represents around 5,800 people.  So something averaging a million viewers averaged around 170 people out of the 50K+ panel — small, but still statistically significant. But when there’s a show with 30,000 viewers, that’s only around 5 or 6 Nielsen panelists…

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