NC State’s 34-27 victory over UCF in the Bitcoin St. Petersburg Bowl led all cable sports networks (and all of cable) on the day after Christmas with 3.268 million viewers and a 0.8 adults 18-49 rating.
It’s a bit apples-to-oranges, but Bitcoin St. Pete’s 2014 was up huge vs. Beef O’ Brady’s St Pete’s 2013 when Ohio vs. East Carolina mustered just 1.272 million viewers and a 0.3 adults 18-49 rating. But before the bank-hating, bitcoin-loving crowd high-fives itself, keep in mind last year’s game was on the Monday before Christmas (12/23) at 2p ET. This year’s game was on the Friday after Christmas with a primetime 8p start.
Rutgers victory over North Carolina in the Quick Lane Bowl averaged 2.969 million viewers and a 0.8 adults 18-49 rating.
The Zaxby’s Heart of Dallas Bowl where Louisiana Tech defeated Illinois averaged 2.339 million viewers and a 0.6 adults 18-49 rating.
Premier League action on NBCSN at 10am with Manchester United vs. New Castle United averaged 399,000 viewers and a 0.2 adults 18-49 rating. Arsenal vs. Queens Park Rangers averaged 443,000 and a 0.2 adults 18-49 rating. Chelsea vs. West Ham United at 7:30a ET averaged 191,000 and a 0.1 adults 18-49 rating.
Cable Sports TV Ratings for Friday December 26, 2014:
This is sorted from most-watched to least-watched. Using your browser’s search tool (usually CTRL/CMD+F) might be the faster way to go if you’re looking for something specific.
Program | Net | Day | Start-End | Viewers (000) |
COLL FTBL BOWL GAME L | ESPN | Fri | 08:06P-11:49P | 3268 |
COLL FTBL BOWL GAME L | ESPN | Fri | 04:30P-08:06P | 2869 |
COLL FTBL BOWL GAME L | ESPN | Fri | 12:59P-04:30P | 2339 |
SPORTSCENTER LATE L | ESPN | Fri | 11:49P-01:00A | 1393 |
SPORTSCENTER 1AM L | ESPN | Fri | 01:00A-02:00A | 1100 |
SPORTSCENTER AM L | ESPN | Fri | 12:00P-12:59P | 920 |
SPORTSCENTER MORNING L | ESPN | Fri | 02:00A-03:00A | 820 |
SPORTSCENTER AM L | ESPN | Fri | 11:01A-12:00P | 761 |
SPORTSCENTER AM L | ESPN | Fri | 10:00A-11:01A | 751 |
SPORTSCENTER AM L | ESPN | Fri | 09:00A-10:00A | 633 |
SPORTSCENTER 1AM | ESPN | Fri | 08:00A-09:00A | 501 |
NBA REGULAR SEASON L | NBAT | Fri | 08:00P-11:01P | 489 |
COLL FTBL BOWL GAME | ESPN | Fri | 03:00A-05:00A | 485 |
PREMIER LEAGUE L | NBCS | Fri | 12:27P-02:31P | 443 |
SPORTSCENTER MORNING | ESPN | Fri | 05:00A-06:00A | 427 |
NFL LIVE L | ESP2 | Fri | 04:00P-05:00P | 399 |
PREMIER LEAGUE L | NBCS | Fri | 09:57A-12:06P | 399 |
OTL – FIRST REPORT L | ESP2 | Fri | 05:30P-06:00P | 378 |
NFL INSIDERS L | ESP2 | Fri | 03:00P-04:00P | 371 |
PREMIER LG LIVE STUDIO | NBCS | Fri | 12:06P-12:27P | 368 |
ESPN ORIGINAL DOCUMENTARY | ESP2 | Fri | 11:30P-01:30A | 358 |
FIRST TAKE L | ESP2 | Fri | 10:00A-11:00A | 345 |
OLBERMANN | ESP2 | Fri | 05:00P-05:30P | 331 |
SPORTSCENTER PRIME L | ESP2 | Fri | 07:01P-08:00P | 327 |
FOOTBALL LIFE | NFLN | Fri | 10:00P-11:00P | 327 |
SPORTSCENTER EARLY L | ESP2 | Fri | 06:00P-07:01P | 319 |
SPORTSCENTER 1AM | ESPN | Fri | 06:00A-07:00A | 313 |
SPORTSCENTER 1AM | ESPN | Fri | 07:00A-08:00A | 302 |
SPORTSCENTER LATE L | ESP2 | Fri | 11:00P-11:30P | 293 |
NBA COAST TO COAST L | ESP2 | Fri | 09:00P-11:00P | 272 |
NBA POSTGAME SHOW | NBAT | Fri | 11:01P-11:56P | 265 |
SPORTSCENTER AM L | ESP2 | Fri | 02:00P-03:00P | 253 |
SPORTSCENTER AM L | ESP2 | Fri | 01:00P-02:00P | 245 |
FIRST TAKE | ESP2 | Fri | 11:00A-12:00P | 240 |
SPORTSCENTER PRIME L | ESP2 | Fri | 08:00P-09:00P | 229 |
HIS & HERS L | ESP2 | Fri | 12:00P-01:00P | 225 |
BEST OF UFC 2014 | FS1 | Fri | 09:00P-11:00P | 217 |
MIKE & MIKE IN THE MORN L | ESP2 | Fri | 06:00A-10:00A | 209 |
PREMIER LG LIVE STUDIO | NBCS | Fri | 09:41A-09:57A | 205 |
PREMIER LEAGUE GOAL ZONE | NBCS | Fri | 02:31P-03:30P | 204 |
FOOTBALL LIFE | NFLN | Fri | 09:00P-10:00P | 201 |
ESPN ORIGINAL DOCUMENTARY | ESP2 | Fri | 02:00A-02:30A | 194 |
PREMIER LEAGUE L | NBCS | Fri | 07:38A-09:41A | 191 |
NBA TONIGHT L | ESP2 | Fri | 01:30A-02:00A | 172 |
NFL TOTAL ACCESS | NFLN | Fri | 11:00P-12:00A | 165 |
NBA PREGAME SHOW | NBAT | Fri | 07:36P-08:00P | 159 |
NFL TOTAL ACCESS | NFLN | Fri | 07:00P-08:00P | 154 |
MONSTER JAM | FS1 | Fri | 04:00P-05:00P | 147 |
PLAYBOOK PRIMETIME | NFLN | Fri | 08:00P-09:00P | 144 |
SPORTSCENTER AFT L | ENN | Fri | 05:00P-06:00P | 143 |
SPORT SCIENCE | ENN | Fri | 07:30P-08:00P | 143 |
MONSTER JAM | FS1 | Fri | 01:00P-02:00P | 142 |
NBA GAMETIME LIVE | NBAT | Fri | 11:56P-01:04A | 139 |
MONSTER JAM | FS1 | Fri | 03:00P-04:00P | 136 |
SOUND FX: BEST OF… | NFLN | Fri | 12:00P-12:30P | 129 |
SOUND FX: BEST OF… | NFLN | Fri | 01:30P-02:00P | 127 |
NFL AM | NFLN | Fri | 10:00A-12:00P | 125 |
MONSTER JAM | FS1 | Fri | 02:00P-03:00P | 124 |
COLL FTBL BOWL GAME | ESNU | Fri | 01:00A-03:30A | 123 |
UFC ULTIMATE KNOCKOUTS | FS1 | Fri | 08:00P-08:30P | 120 |
BEST OF UFC 2014 | FS1 | Fri | 03:00A-05:00A | 120 |
FOX SPORTS LIVE: CNTDWN | FS1 | Fri | 05:00P-06:00P | 118 |
SPORTSNATION | ENN | Fri | 06:00P-07:00P | 117 |
NBA GAMETIME LIVE | NBAT | Fri | 07:00P-07:36P | 117 |
COLL FTBL BOWL GAME | ESNU | Fri | 01:00P-03:00P | 112 |
UFC UNLEASHED | FS1 | Fri | 05:00A-06:00A | 110 |
SOUND FX | NFLN | Fri | 01:00A-01:30A | 110 |
SOUND FX: BEST OF… | NFLN | Fri | 01:00P-01:30P | 110 |
AROUND THE NFL | NFLN | Fri | 06:00P-07:00P | 109 |
SPORTSCENTER AFT L | ENN | Fri | 04:00P-05:00P | 107 |
PLAYBOOK | NFLN | Fri | 04:00P-05:00P | 107 |
FOOTBALL LIFE | NFLN | Fri | 12:00A-01:00A | 106 |
OLBERMANN | ENN | Fri | 07:00P-07:30P | 105 |
SOUND FX: BEST OF… | NFLN | Fri | 12:30P-01:00P | 104 |
SPORTSCENTER PRIME L | ENN | Fri | 10:00P-11:00P | 101 |
SOUND FX: BEST OF… | NFLN | Fri | 02:00P-02:30P | 101 |
COLL FTBL BOWL GAME | ESNU | Fri | 10:00P-01:00A | 99 |
COLL FTBL BOWL GAME | ESP2 | Fri | 02:30A-04:30A | 99 |
UFC FROM ALL ANGLES | FS1 | Fri | 08:30P-09:00P | 98 |
OTL – FIRST REPORT | ENN | Fri | 01:30A-02:00A | 97 |
SPORTSCENTER MORNING | ENN | Fri | 04:00A-05:00A | 93 |
FOX SPORTS LIVE L | FS1 | Fri | 11:00P-12:00A | 91 |
PREMIER LEAGUE ENCORE | NBCS | Fri | 06:30P-08:30P | 91 |
PREMIER LEAGUE ENCORE | NBCS | Fri | 08:30P-10:30P | 89 |
SOUND FX | NFLN | Fri | 03:00P-03:30P | 88 |
MONSTER JAM | FS1 | Fri | 12:00P-01:00P | 87 |
AMERICAS PREGAME L | FS1 | Fri | 06:00P-07:00P | 87 |
SPORTSNATION | ENN | Fri | 05:00A-06:00A | 86 |
SOUND FX: BEST OF… | NFLN | Fri | 02:30P-03:00P | 86 |
SPORTSNATION | ENN | Fri | 02:00A-03:00A | 84 |
NBA GAMETIME | NBAT | Fri | 01:04A-02:00A | 84 |
CRUNCH TIME | ESNU | Fri | 03:00P-04:00P | 82 |
SPORTSCENTER MORNING | ENN | Fri | 03:00A-04:00A | 81 |
SOUND FX: BEST OF… | NFLN | Fri | 01:30A-02:00A | 81 |
OLBERMANN | ENN | Fri | 01:00A-01:30A | 80 |
FOX SPORTS LIVE | FS1 | Fri | 02:00A-03:00A | 78 |
NFL FANTASY LIVE | NFLN | Fri | 05:00P-06:00P | 77 |
ESPNU FILM ROOM | ESNU | Fri | 03:30A-04:30A | 76 |
COLL FTBL BOWL GAME | ESNU | Fri | 04:30A-06:00A | 72 |
FOX SPORTS LIVE L | FS1 | Fri | 01:00A-02:00A | 72 |
NBA TV MARQUEE MATCHUP | NBAT | Fri | 12:10P-01:56P | 70 |
NBA ACTION | NBAT | Fri | 01:56P-02:20P | 70 |
COLL FTBL BOWL GAME | ESP2 | Fri | 04:30A-06:00A | 67 |
PL MATCH OF THE DAY | NBCS | Fri | 03:30P-06:00P | 67 |
SOUND FX: BEST OF… | NFLN | Fri | 03:30P-04:00P | 67 |
NFL FILMS PRESENTS | FS1 | Fri | 07:30P-08:00P | 66 |
BASEBALL SEASONS | MLBN | Fri | 09:00P-10:00P | 66 |
SPORTSNATION | ENN | Fri | 07:00A-08:00A | 65 |
BEHIND THE SEAMS | MLBN | Fri | 01:00P-02:00P | 65 |
BASEBALL SEASONS | MLBN | Fri | 02:00P-03:00P | 63 |
STARTERS P, THE | NBAT | Fri | 06:30P-07:00P | 62 |
HIGHLY QUESTIONABLE | ENN | Fri | 06:00A-06:30A | 61 |
AROUND THE HORN | ENN | Fri | 12:00A-12:30A | 61 |
PARDON THE INTERRUPTION | ENN | Fri | 11:30P-12:00A | 59 |
COLINS NEW FTBL SHOW | ENN | Fri | 06:30A-07:00A | 58 |
PLAYBOOK | NFLN | Fri | 03:00A-04:00A | 58 |
2014 RYDER CUP | GOLF | Fri | 09:00A-06:00P | 56 |
BASEBALL SEASONS | MLBN | Fri | 05:00P-06:00P | 55 |
NBA GAMETIME | NBAT | Fri | 02:00A-03:00A | 55 |
HIGH SCHOOL FOOTBALL | ESNU | Fri | 07:00P-10:00P | 54 |
FANTASY FTBL UNCENSORED | FS1 | Fri | 07:00P-07:30P | 54 |
UFC UNLEASHED | FS2 | Fri | 12:00A-01:00A | 54 |
SPORTSCENTER PRIME L | ENN | Fri | 09:00P-10:00P | 53 |
FOX SPORTS LIVE L | FS1 | Fri | 12:00A-01:00A | 53 |
INSIDE THE NBA | NBAT | Fri | 10:57A-12:10P | 52 |
MEN IN BLAZERS | NBCS | Fri | 06:00P-06:30P | 52 |
PARDON THE INTERRUPTION | ENN | Fri | 12:30A-01:00A | 51 |
ESPN FC | ENN | Fri | 11:00P-11:30P | 50 |
HIGH SCHOOL FOOTBALL | ESNU | Fri | 05:30P-07:00P | 50 |
INSIDE THE NBA | NBAT | Fri | 08:30A-09:44A | 50 |
NFL FANTASY LIVE | NFLN | Fri | 02:00A-03:00A | 50 |
SPORTSCENTER AFT L | ENN | Fri | 03:00P-04:00P | 48 |
BASEBALL SEASONS | MLBN | Fri | 06:00P-07:00P | 48 |
PLAYBOOK PRIMETIME | NFLN | Fri | 04:00A-05:00A | 48 |
BASEBALL SEASONS | MLBN | Fri | 08:00P-09:00P | 46 |
NFL AM | NFLN | Fri | 06:00A-10:00A | 46 |
GOLF CENTRAL SPECIAL RPT | GOLF | Fri | 06:00P-06:30P | 45 |
MIKE & MIKE IN THE MORN | ENN | Fri | 10:00A-01:00P | 43 |
NBA ACTION | NBAT | Fri | 05:30A-06:00A | 39 |
BEHIND THE SEAMS | MLBN | Fri | 12:00P-01:00P | 38 |
BASEBALL SEASONS | MLBN | Fri | 03:00P-04:00P | 38 |
NBA TV MARQUEE MATCHUP | NBAT | Fri | 04:30P-06:30P | 38 |
NBA REGULAR SEASON RE-AIR | NBAT | Fri | 03:00A-05:30A | 37 |
2014 DEUTSCHE BANK CHP | GOLF | Fri | 07:00P-11:00P | 36 |
NBA TV MARQUEE MATCHUP | NBAT | Fri | 02:20P-04:30P | 36 |
NFL TOTAL ACCESS | NFLN | Fri | 05:00A-06:00A | 36 |
PL MATCH OF THE DAY | NBCS | Fri | 10:30P-01:00A | 34 |
FIRST TAKE | ENN | Fri | 08:00A-10:00A | 32 |
UFC MAIN EVENT | FS2 | Fri | 11:00P-12:00A | 32 |
PREMIER LG LIVE STUDIO | NBCS | Fri | 07:00A-07:38A | 32 |
INSIDE THE NBA | NBAT | Fri | 06:00A-06:48A | 31 |
INSIDE THE NBA | NBAT | Fri | 09:44A-10:57A | 31 |
MLB ULTIMATE LINEUP | FS2 | Fri | 03:00P-03:30P | 29 |
BASEBALL SEASONS | MLBN | Fri | 07:00P-08:00P | 29 |
BEHIND THE SEAMS | MLBN | Fri | 11:00A-12:00P | 29 |
BASEBALL SEASONS | MLBN | Fri | 10:00P-11:00P | 28 |
E:60 | ESNU | Fri | 04:00P-05:00P | 27 |
BASEBALL SEASONS | MLBN | Fri | 04:00P-05:00P | 26 |
BASEBALL SEASONS | MLBN | Fri | 01:00A-02:00A | 26 |
COLINS NEW FTBL SHOW | ENN | Fri | 08:00P-08:30P | 25 |
GOLF CENTRAL SPECIAL RPT | GOLF | Fri | 06:30P-07:00P | 25 |
MLB BLOOPERS | MLBN | Fri | 10:30A-11:00A | 25 |
SVP & RUSSILLO L | ENN | Fri | 01:00P-03:00P | 24 |
COLLEGE GAMEDAY | ESNU | Fri | 09:00A-10:00A | 22 |
ULTIMATE FIGHTER FINALE | FS2 | Fri | 12:00P-03:00P | 22 |
ROAD TO THE CFP | ESNU | Fri | 08:00A-08:30A | 21 |
HERD L | ESNU | Fri | 10:00A-01:00P | 21 |
ROAD TO THE CFP | ESNU | Fri | 08:30A-09:00A | 21 |
FOX SPORTS LIVE | FS1 | Fri | 06:00A-07:00A | 21 |
THIRD TEAM | MLBN | Fri | 09:00A-10:30A | 20 |
BASEBALL SEASONS | MLBN | Fri | 11:00P-12:00A | 20 |
SPORT SCIENCE | ENN | Fri | 08:30P-09:00P | 19 |
ROAD TO THE CFP | ESNU | Fri | 07:30A-08:00A | 19 |
CHAMPIONSHIP BULL RIDING | FS1 | Fri | 10:00A-11:00A | 19 |
BASEBALL SEASONS | MLBN | Fri | 12:00A-01:00A | 19 |
INSIDE THE NBA | NBAT | Fri | 07:13A-08:30A | 19 |
PREMIER LEAGUE ENCORE | NBCS | Fri | 01:00A-03:00A | 19 |
SKYBET FOOTBALL LEAGUE 14 | BEIN | Fri | 12:30P-02:30P | 18 |
FOX SPORTS LIVE | FS1 | Fri | 08:00A-09:00A | 18 |
BASEBALL SEASONS | MLBN | Fri | 02:00A-03:00A | 18 |
BARCA TV – | BEIN | Fri | 05:00P-06:00P | 17 |
2014 DEUTSCHE BANK CHP | GOLF | Fri | 12:00A-04:00A | 17 |
INSIDE THE NBA | NBAT | Fri | 06:48A-07:13A | 17 |
TOP 20 GAMES | MLBN | Fri | 06:00A-08:00A | 16 |
SPECIAL SHOWS – | BEIN | Fri | 06:00P-07:00P | 15 |
FOX SPORTS LIVE | FS1 | Fri | 09:00A-10:00A | 14 |
GOLF CENTRAL SPECIAL RPT | GOLF | Fri | 11:00P-11:30P | 14 |
EL CLASICO – R | BEIN | Fri | 10:00P-12:00A | 13 |
UFC RELOADED | FS2 | Fri | 09:00A-12:00P | 12 |
THIRD TEAM | MLBN | Fri | 08:00A-09:00A | 12 |
LA LIGA BBVA-R- | BEIN | Fri | 03:00P-05:00P | 11 |
YOU HERD ME WITH COLIN | ESNU | Fri | 05:00P-05:30P | 11 |
EXPRESS XTRA – R | BEIN | Fri | 01:00A-02:00A | 10 |
GOLF CENTRAL SPECIAL RPT | GOLF | Fri | 11:30P-12:00A | 10 |
MORNING DRIVE SPECIAL | GOLF | Fri | 08:00A-09:00A | 10 |
PRODUCT SHOWCASE | NBCS | Fri | 04:30A-05:00A | 10 |
ROAD TO THE CFP | ESNU | Fri | 07:00A-07:30A | 9 |
OFFICIAL 2014 WS FILM | FS2 | Fri | 08:00P-10:00P | 9 |
MORNING DRIVE SPECIAL | GOLF | Fri | 07:00A-08:00A | 9 |
FOX SPORTS LIVE: CNTDWN | FS1 | Fri | 11:00A-12:00P | 8 |
MLB ULTIMATE LINEUP | FS2 | Fri | 04:00P-04:30P | 8 |
FOX SPORTS LIVE | FS1 | Fri | 07:00A-08:00A | 7 |
UFC UNLEASHED | FS2 | Fri | 08:00A-09:00A | 7 |
MLB ULTIMATE LINEUP | FS2 | Fri | 03:30P-04:00P | 7 |
GOLF CENTRAL SPECIAL RPT | GOLF | Fri | 06:30A-07:00A | 7 |
BASEBALL SEASONS | MLBN | Fri | 03:00A-04:00A | 7 |
MLB ULTIMATE LINEUP | FS2 | Fri | 04:30P-05:00P | 6 |
PRODUCT SHOWCASE | NBCS | Fri | 04:00A-04:30A | 6 |
PRODUCT SHOWCASE | NBCS | Fri | 03:00A-03:30A | 6 |
SKYBET FOOTBALL LEAGUE 14 | BEIN | Fri | 07:00P-08:45P | 5 |
COLL FTBL BOWL GAME | ESNU | Fri | 06:00A-07:00A | 5 |
RADIUS | NBCS | Fri | 06:30A-07:00A | 5 |
FIBA BASKETBALL SHOW | BEIN | Fri | 12:30A-01:00A | 4 |
CAPITAL ONE CUP – R | BEIN | Fri | 10:00A-12:00P | 4 |
EXPRESS XTRA – R | BEIN | Fri | 09:00P-10:00P | 4 |
HYUNDAI A-LEAGUE L | FS2 | Fri | 01:00A-03:02A | 4 |
FOX SPORTS LIVE | FS2 | Fri | 03:02A-04:00A | 4 |
MLB ULTIMATE LINEUP | FS2 | Fri | 05:00P-05:30P | 4 |
GOLF CENTRAL SPECIAL RPT | GOLF | Fri | 06:00A-06:30A | 4 |
BASEBALL SEASONS | MLBN | Fri | 05:00A-06:00A | 4 |
RADIUS | NBCS | Fri | 06:00A-06:30A | 4 |
BEIN COOL – | BEIN | Fri | 12:00A-12:30A | 3 |
BASEBALL SEASONS | MLBN | Fri | 04:00A-05:00A | 3 |
PRODUCT SHOWCASE | NBCS | Fri | 03:30A-04:00A | 3 |
BEIN COOL – | BEIN | Fri | 02:30P-03:00P | 2 |
UFC PRESENTS BJ PENN | FS2 | Fri | 07:00A-08:00A | 2 |
MLB ULTIMATE LINEUP | FS2 | Fri | 07:30P-08:00P | 2 |
UFC ROAD TO THE OCTAGON | FS2 | Fri | 06:00A-07:00A | 2 |
GOLF CENTRAL SPECIAL RPT | GOLF | Fri | 05:30A-06:00A | 2 |
FOX SPORTS LIVE | FS2 | Fri | 04:00A-05:00A | 1 |
MLB ULTIMATE LINEUP | FS2 | Fri | 05:30P-06:00P | 1 |
MLB EPIC MOMENTS | FS2 | Fri | 10:00P-10:30P | 1 |
MLB ULTIMATE LINEUP | FS2 | Fri | 07:00P-07:30P | 1 |
PRODUCT SHOWCASE | GOLF | Fri | 04:30A-05:00A | 1 |
PRODUCT SHOWCASE | GOLF | Fri | 04:00A-04:30A | 1 |
PRODUCT SHOWCASE | NBCS | Fri | 05:00A-05:30A | 1 |
FIBA BASKETBALL SHOW | BEIN | Fri | 12:00P-12:30P | 0 |
EXPRESS XTRA – R | BEIN | Fri | 07:00A-08:00A | 0 |
RUGBY | BEIN | Fri | 08:00A-10:00A | 0 |
LA LIGA WORLD – | BEIN | Fri | 08:45P-09:00P | 0 |
EXPRESS XTRA – R | BEIN | Fri | 06:00A-07:00A | 0 |
MLB ULTIMATE LINEUP | FS2 | Fri | 06:30P-07:00P | 0 |
MLB ULTIMATE LINEUP | FS2 | Fri | 06:00P-06:30P | 0 |
FANTASY FTBL UNCENSORED | FS2 | Fri | 10:30P-11:00P | 0 |
FOX SPORTS LIVE | FS2 | Fri | 05:00A-06:00A | 0 |
GOLF CENTRAL SPECIAL RPT | GOLF | Fri | 05:00A-05:30A | 0 |
PRODUCT SHOWCASE | NBCS | Fri | 05:30A-06:00A | 0 |
—
Note: viewership of around 100,000 or lower is technically what Nielsen refers to as a “scratch” i.e., not enough Nielsen panelists watched for Nielsen to validate it. There are around 20,000 homes in the Nielsen panel and a bit over 50,000 panelists, where 1 Nielsen panelist watching a whole telecast represents around 5,800 people. So something averaging a million viewers averaged around 170 people out of the 50K+ panel — small, but still statistically significant. But when there’s a show with 30,000 viewers, that’s only around 5 or 6 Nielsen panelists…