MLB Local TV ratings

Royals, Cardinals again top local MLB Ratings for 2016

October 4, 2016
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  Sports Business Journal’s John Ourand has published the annual RSN (regional sports network) MLB ratings winners and losers charts. Despite missing the playoffs and dropping 10% vs 2015, the Kansas City Royals again led all of baseball with an 11.1 ratings on Fox Sports Kansas City and again edged out the Cardinals who were down 19% vs 2015 with an 8.15 rating on Fox Sports Midwest. The Tigers, Orioles and Pirates…

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MLB viewership up 25% in April on Fox Sports 1

The season has started strong on FOX Sports 1, the nation’s fastest growing sports channel, with average viewership +26% compared to the season’s first three Saturdays a year ago (597,000 vs. 472,000). More impressive is the 28% season-to-date growth in the key Adult 18-49 demographic (204,000 vs. 160,000) which is being driven by the Adult 18-34 segment which is nearly double this point last year (110,000 vs. 58,000). All figures…

April 30, 2015
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Cubs winning in the local ratings too

Comcast SportsNet’s Cubs ratings averaged a 3.28 household rating in April (approx. 114,055 Chicago market TV households watching per game)– a 110% increase over last April’s 1.56 average.  The 3.28 Chicago market household average is also the highest April Cubs average on Comcast SportsNet in SIX YEARS (4.51 avg. in 2009). Comcast SportsNet also experienced notable April ’15 vs. April ‘14 ratings increases in EVERY key advertising demo category, including Men 18-34 (up 102%)…Men…

April 30, 2015
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