Recent trend: six out of last seven Super Bowls set viewership records
Whether you want to chalk it up to gambling, big screen HDTVs, the genius of NFL marketing or something else, the Super Bowl setting viewership records year after year has become the expectation. So much so that NBC is on record saying that it will be a “huge disappointment” if this year’s Super Bowl doesn’t top last year’s 112.2 million viewership average to set another record. We think that’s a pretty high expectation…