The Masters, Blazers-Warriors, Bulls-Heat lead cable sports nets for Thursday April 9, 2015

 

ESPN’s afternoon coverage of The Masters at Augusta National led the cable sports networks for the day with 3.218 million viewers and a 0.8 adults 18-49 rating. That’s up from last year when Tiger Woods didn’t play in the tournament and ESPN averaged 2.01 million viewers for its Thursday coverage and also up vs the 2.85 million viewers ESPN averaged in 2013 when Tiger did play.

Per ESPN, it was the most-watched Thursday round since the record-setting 2010 telecast that had 4.936 million viewers that was the 2nd most-watched golf telecast ever on cable. Local market info for Thursday’s Masters coverage via ESPN:

Among local markets, Columbus, Ohio, and West Palm Beach, Fla., led the nation’s metered markets with a 4.2 rating for the telecast, with Greenville, S.C., third at 4.0 and Jacksonville, Fla., and Oklahoma City tied for fourth at 3.9.

 

Rounding out the top 10 were Greensboro, N.C., at 3.6 and Atlanta, Charlotte, N.C., Las Vegas and Norfolk, Va., at 3.5.

In NBA action on TNT the Portland Trail Blazers vs the Golden State Warriors averaged 1.87 million viewers and a 0.8 adults 18-49 rating and the Chicago Bulls vs the Miami Heat averaged 1.86 million viewers and a 0.7 adults 18-49 rating.

Cable Sports TV Ratings for Thursday April 9, 2015:

This is sorted from most-watched to least-watched. Using your browser’s search tool (usually CTRL/CMD+F) might be the faster way to go if you’re looking for something specific.

Note to readers using mobile phones: on most phones the tables are easier to read/scroll through if you tilt your phone to landscape orientation.

ProgramNetEpisodeStartEndViewers (000)18-49 Rtg
MASTERS GOLF TOURNAMENT LESPNFIRST ROUND3:00 PM7:15 PM32180.8
NBA BASKETBALLTNTPORTLAND/GOLDEN STATE10:44 PM1:03 AM18700.8
NBA BASKETBALLTNTCHICAGO/MIAMI8:14 PM10:44 PM16840.7
SPORTSCENTER EARLY      LESPN7:15 PM8:00 PM14120.6
NBA PRE-GAME SHOWTNT8:00 PM8:14 PM10750.3
MASTERS GOLF TOURN (RPT)ESPNFIRST ROUND ENCORE PRESENTATION8:00 PM11:00 PM10140.3
INSIDE THE NBATNTINSIDE THE NBA1:03 AM1:51 AM8030.3
SPORTSCENTER LATE       LESPN11:00 PM12:00 AM7100.3
SPORTSCENTER AM      LESPN2:00 PM3:00 PM5900.3
LIVE FROMGOLFMASTERS8:00 AM3:00 PM5080.1
SPORTSCENTER AM      LESPN12:00 PM1:00 PM4970.3
SPORTSCENTER 12AM  LESPN12:00 AM1:00 AM4700.2
SPORTSCENTER AM      LESPN1:00 PM2:00 PM4300.2
SPORTSCENTER 1AM        LESPN1:00 AM2:00 AM4150.2
SPORTSCENTER MORNINGESPN6:00 AM7:00 AM3600.2
SPORTSCENTER AM      LESPN11:00 AM12:00 PM3560.2
SPORTSCENTER MORNING    LESPN2:00 AM3:00 AM3550.2
SPORTSCENTER MORNINGESPN7:00 AM8:00 AM3540.2
PRIME BASEBALL GAMEMLBNSF AT SD/BOS AT PHI6:30 PM10:47 PM3480.1
NHL REGULAR SEASON  LNBCSNCHICAGO/ST. LOUIS8:03 PM10:40 PM3460.1
SPORTSCENTER AM      LESPN9:00 AM10:00 AM3320.1
SPORTSCENTER AM      LESPN8:00 AM9:00 AM3200.1
SPORTSCENTER AM      LESPN10:00 AM11:00 AM3130.1
NCAA HOCKEY CHAMP LESPN2BOSTON UNIVERSITY/NORTH DAKOTA8:30 PM11:17 PM2900.1
LIVE FROMGOLFMASTERS7:27 PM9:33 PM2770.1
MLB TONIGHT PRIMEMLBNMLB TONIGHT10:47 PM12:00 AM2670.1
FIRST TAKE   LESPN210:00 AM12:00 PM2470.1
LIVE FROMGOLFMASTERS9:33 PM11:39 PM2260.1
HIS & HERS  LESPN212:00 PM1:00 PM2250.1
FEHERTYGOLFBUBBA WATSON3:00 PM4:00 PM2030.1
LIVE FROMGOLFMASTERS11:39 PM1:45 AM1990.0
NCAA HOCKEY CHAMP LESPN2PROVIDENCE/NEBRASKA-OMAHA5:00 PM7:45 PM1960.0
NHL LIVE POSTNBCSNCHICAGO/ST. LOUIS10:40 PM11:17 PM1780.1
SPORTSCENTER PRIME    LENN8:00 PM9:00 PM1730.1
MIKE & MIKE IN THE MORN LESPN26:00 AM10:00 AM1730.1
HIS & HERSESPN24:30 PM5:00 PM1690.1
AFTERNOON BASEBALL GAMEMLBNNYM AT WAS/PIT AT CIN1:00 PM4:02 PM1620.1
SPORTSNATIONESPN27:45 PM8:01 PM1550.0
SPORTSCENTER PRIME    LENN9:00 PM10:00 PM1500.1
SPORTSCENTER PRIME    LENN10:00 PM11:00 PM1500.1
NFL LIVE                LESPN23:25 PM4:30 PM1500.1
PROFILE:60ESPN2MATT HARVEY11:17 PM12:00 AM1450.1
MLB NOWMLBNMLB NOW 4P4:02 PM5:00 PM1340.1
QUICK PITCHMLBNQP 12A12:00 AM1:00 AM1210.1
TENNIS: WOMENS PRO      LESPN2FAMILY CIRCLE CUP1:00 PM3:25 PM1170.0
QUICK PITCHMLBNQP 1A1:00 AM2:00 AM1080.0
NASCAR RACE HUB LFS13166:00 PM7:00 PM1070.0
FEHERTYGOLFBEN CRENSHAW4:00 PM5:00 PM1000.0
CAUGHT IN THE DRAFTNFLNCAUGHT IN THE DRAFT: 19759:00 PM10:00 PM990.0
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS7:00 PM8:00 PM980.0
QUICK PITCHMLBNQP 9A9:00 AM10:00 AM950.0
NHL LIVE PRENBCSNCHICAGO/ST. LOUIS7:00 PM8:03 PM940.0
MLB TONIGHT BPMLBNMLBT BP6:00 PM6:30 PM910.0
SPORTSCENTER AFTENN5:00 PM6:00 PM900.0
SPORTSCENTER EARLY      LENN6:00 PM7:00 PM880.0
FEHERTYGOLFNICK FALDO5:00 PM6:00 PM880.0
INTENTIONAL TALKMLBNINTENTIONAL TALK  5P5:00 PM6:00 PM870.0
HIS & HERSENN7:30 PM8:00 PM850.0
CAUGHT IN THE DRAFTNFLNCAUGHT IN THE DRAFT: 19748:00 PM9:00 PM840.0
UFC FS1 FIGHT NIGHTFS2MENDES/LAMAS8:00 PM11:00 PM820.0
ESPN ORIGINAL DOCUMENTARYESPN230 FOR 30: BROTHERS IN EXILE1:00 AM2:30 AM810.0
AROUND THE HORNESPN28:01 PM8:30 PM800.0
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS11:00 PM12:00 AM800.0
SPORTSCENTER PRIME    LENN7:00 PM7:15 PM780.0
GOLF CHANNEL ACADEMYGOLFRETIEF GOOSEN-SHORT GAME7:00 PM7:27 PM780.0
MLB CENTRALMLBNMLB CENTRAL10:00 AM12:00 PM770.0
MECUM AUTO AUCTIONSNBCSNHOUSTON – 4/9/1512:00 AM2:00 AM760.0
BASEBALL TONIGHT  LESPN212:00 AM1:00 AM750.0
CAUGHT IN THE DRAFTNFLNCAUGHT IN THE DRAFT: 197512:00 AM1:00 AM750.0
SPORTSNATIONENN7:15 PM7:30 PM740.0
PATH TO THE DRAFTNFLNPATH TO THE DRAFT6:00 PM7:00 PM740.0
LA ULTIMA PALABRA – LFOXD12:00 AM1:00 AM710.0
MECUM AUTO AUCTIONSNBCSNHOUSTON – 4/9/154:30 PM7:00 PM710.0
MORNING DRIVE AT MAJORSGOLF7:00 AM8:00 AM670.0
NFL MOCK DRAFT LIVENFLNNFL MOCK DRAFT LIVE5:00 PM5:30 PM670.0
UNIVISON DEPORTES FCUDN11:00 PM12:00 AM670.0
COLLEGE BASEBALL        LESPNUMISSISSIPPI/VANDERBILT7:30 PM10:00 PM650.0
COPA LIB GROUP STAGEFOXDWANDERERS VS BOCA JRS8:30 PM11:00 PM620.0
DAN PATRICK SHOWNBCSN9:00 AM12:00 PM610.0
AROUND THE HORNENN11:00 PM11:30 PM590.0
SPORTSCENTER AFTENN4:00 PM5:00 PM590.0
FEHERTYGOLFJACK NICKLAUS6:00 PM7:00 PM590.0
NBA GAMETIME LIVENBATNBA GAMETIME LIVE7:00 PM8:00 PM580.0
TRUCK TECHNBCSN3:30 PM4:00 PM580.0
PATH TO THE DRAFTNFLNPATH TO THE DRAFT10:00 PM11:00 PM580.0
UNIVISON DEPORTES FCUDN7:00 PM8:00 PM580.0
QUICK PITCHMLBNQP 8A8:00 AM9:00 AM540.0
TEXAS TEAM TRAILNBCSN2:30 PM3:00 PM540.0
SPORTSCENTER AFT    LENN3:00 PM4:00 PM530.0
MLB WHIPAROUND LFS11227:00 PM8:00 PM530.0
NFL AMNFLNNFL AM10:00 AM12:00 PM530.0
HIGH HEATMLBNHIGH HEAT12:00 PM1:00 PM520.0
COPA MX EN 60UDN10:00 PM11:00 PM520.0
LOCURA DEPORTIVAUDN6:00 PM7:00 PM520.0
QUICK PITCHMLBNQP 6A6:00 AM7:00 AM510.0
TRIBUNA INTERACTIVAUDN9:00 PM10:00 PM500.0
SPORTSNATIONENN12:30 AM1:00 AM490.0
COLLEGE SWIMMINGESPNUNCAA WMNS SWIM & DIVING CHMP3:00 PM5:00 PM490.0
NB80SNBATNB80S VOLUME 212:00 AM12:30 AM480.0
CHARLIE MOORE- NO OFFENSNBCSN3:00 PM3:30 PM470.0
HARDWOOD CLASSICSNBAT1985 EC CELTICS/PISTONS SEMFINALS GM 410:00 PM12:00 AM460.0
NASCAR K&N SERIESNBCSNGREENVILLE PICKENS11:17 PM12:00 AM460.0
CONTACTO DEPORTIVOUDN12:00 AM1:00 AM460.0
UFC MAIN EVENTFS2116:LESNAR/CARWIN12:30 AM1:00 AM450.0
HIGH TOPSNBATMAR PLAYS OF THE MONTH9:30 PM10:00 PM450.0
DETROIT MUSCLENBCSN4:00 PM4:30 PM450.0
GAME CHANGERSNFLN2015 GAME CHANGERS – QB5:30 PM6:00 PM450.0
NFL TOTAL ACCESSNFLNNFL TOTAL ACCESS2:00 AM3:00 AM440.0
COPA LIB GROUP STAGEFOXDESTUDIANTES VS ATL NACIONAL6:21 PM8:30 PM420.0
STARTERS R, THENBATSTARTERS 4/6/15 R8:00 PM9:00 PM420.0
STARTERS R, THENBATSTARTERS 4/6/15 R2:00 AM3:00 AM420.0
CAUGHT IN THE DRAFTNFLNCAUGHT IN THE DRAFT: 19654:00 PM5:00 PM420.0
BASS 2 BILLFISHNBCSN12:00 PM12:30 PM410.0
QUICK PITCHMLBNQP 2A2:00 AM3:00 AM400.0
NBA ACTIONNBATNBA ACTION 24251:30 AM2:00 AM400.0
CENTRAL FOX USFOXD11:00 PM12:00 AM390.0
FA CUP RD 6 REPLAYFS1BLACKBURN ROVERS/LIVERPOOL11:00 AM1:00 PM390.0
HIGH TOPSNBATMAR PLAYS OF THE MONTH1:00 AM1:30 AM390.0
LIGA MX EN 30UDN5:30 PM6:00 PM380.0
FOX SPORTS LIVEFS114128:00 AM9:00 AM370.0
UFC PRESENTS JON JONESFS2THE RISE OF2:00 PM3:00 PM370.0
FOOTBALL LIFENFLNWALTER PAYTON1:00 AM2:00 AM370.0
SPORTSNATIONENN2:00 AM2:30 AM360.0
NICKLAUS:MAKING OF CHAMPFS18:00 PM9:00 PM360.0
NB80SNBATNB80S VOLUME 312:30 AM1:00 AM360.0
UFC MAIN EVENTFS2121:LESNAR/VELASQUEZ12:00 AM12:30 AM350.0
MORNING DRIVE AT MAJORSGOLF6:00 AM7:00 AM350.0
QUICK PITCHMLBNQP 7A7:00 AM8:00 AM350.0
UFC TONIGHTFS16510:00 AM11:00 AM340.0
LA LIGA BBVA-R-BEINRAYO VS. REAL MADRID10:00 PM12:00 AM330.0
HIS & HERSENN1:00 AM2:00 AM330.0
SPORTSNATIONENN6:30 AM7:30 AM330.0
FOX SPORTS LIVE: CNTDWNFS114119:00 AM10:00 AM330.0
NBA ACTIONNBATNBA ACTION 24259:00 PM9:30 PM330.0
LUNKERVILLENBCSN2:00 PM2:30 PM330.0
TOP 10NFLN49ERS12:00 PM1:00 PM330.0
FUTBOL EN SERIO PUNTOUDN1:00 PM2:00 PM330.0
LIGA MX EN 30UDN5:00 PM5:30 PM330.0
1962 US OPEN: JACKS FIRSTFS119:00 PM10:00 PM320.0
HIS & HERSENN7:30 AM8:30 AM310.0
SVP & RUSSILLO   LENN1:00 PM2:30 PM310.0
LA ULTIMA PALABRA ENC1FOXD9:00 AM10:00 AM310.0
NBA GAMETIMENBATGAMETIME 4/8/1511:00 AM12:00 PM310.0
ESPN FCENN12:00 AM12:30 AM300.0
MIKE & MIKE IN THE MORNENN10:00 AM1:00 PM300.0
ESPN ORIGINAL DOCUMENTARYESPN230 FOR 30: THE DEAL2:30 AM3:00 AM300.0
SPORTSCENTER FEATUREDESPNUGOOD GOSH ALMIGHTY5:00 PM5:30 PM300.0
RADIUSNBCSN1036:00 AM6:30 AM300.0
NFL AMNFLNNFL AM6:00 AM10:00 AM300.0
PURE SPORTSFS1AUTO RACING10:30 PM11:00 PM290.0
SPORTSNATIONENN9:00 AM10:00 AM280.0
PURE SPORTSFS1STRUGGLE & HOPE10:00 PM10:30 PM280.0
UFC ULTIMATE KNOCKOUTSFS2BEST OF THE LIGHTER WEIGHTCLASSES6:30 PM7:00 PM280.0
NBA GAMETIMENBATGAMETIME 4/8/1510:00 AM11:00 AM280.0
SUPER BOWL CLASSICSNFLNSB XXIII – SF VS. CIN1:00 PM4:00 PM280.0
UFC PRESNT CAIN VELASQUEZFS2HEART OF A WARRIOR11:00 PM12:00 AM270.0
SEASONS ON THE FLYNBCSN1:30 PM2:00 PM270.0
LA LIGA BBVA-L-BEINATHLETIC VS. VALENCIA1:55 PM3:55 PM260.0
E:60ESPNU10:00 PM10:30 PM260.0
SPORTSNATIONENN2:30 AM3:00 AM240.0
CENTRAL FOX WESTFOXD1:00 AM2:00 AM240.0
STARTERS R, THENBATSTARTERS 4/6/15 R12:00 PM1:00 PM240.0
PBC CORNER TO CORNERNBCSN1027:00 AM8:00 AM240.0
PBC CORNER TO CORNERNBCSN1028:00 AM9:00 AM240.0
HIS & HERSENN6:00 AM6:30 AM230.0
NCAA HOCKEY CHAMPESPNUBOSTON UNIVERSITY/NORTH DAKOTA12:30 AM2:30 AM230.0
AMERICANA OUTDOORSNBCSN12:30 PM1:00 PM230.0
BABE WINKLEMANNBCSN1:00 PM1:30 PM230.0
OTL – FIRST REPORT   LENN2:30 PM3:00 PM220.0
SPORTSNATIONENN11:30 PM12:00 AM220.0
COLLEGE SWIMMINGESPNUNCAA MENS SWIM & DIVING CHMP1:00 PM3:00 PM220.0
LA ULTIMA PALABRA -RFOXD2:00 AM3:00 AM220.0
FOX SPORTS LIVE LFS1141311:00 PM12:00 AM220.0
UFC  UNLEASHEDFS2LIGHT HEAVYWEIGHT TITLE TIMELINE3:00 PM4:00 PM220.0
CENTRAL FOX US ENC1FOXD10:00 AM11:00 AM210.0
RADIUSNBCSN1106:30 AM7:00 AM210.0
FANATICOS DEL FRIOUDN8:00 PM9:00 PM210.0
NBA TONIGHTENN8:30 AM9:00 AM200.0
FANATICOS DEL FRIOUDN2:00 AM3:00 AM200.0
LA LIGA BBVA-L-BEINVILLARREAL VS. ESPANYOL3:55 PM6:00 PM190.0
HERD  LESPNU10:00 AM1:00 PM190.0
NBA GAMETIMENBATGAMETIME 4/8/159:00 AM10:00 AM190.0
STARTERS P, THENBATSTARTERS 4/9/156:30 PM7:00 PM190.0
FOX SPORTS LIVEFS114126:00 AM7:00 AM180.0
UFC  UNLEASHEDFS2THE ULTIMATE FIGHTER CHAMPIONS4:00 PM5:00 PM180.0
WORLD POKER TOURFS2BESTBET BOUNTY SCRAMBLE PT11:00 AM2:00 AM180.0
KOBE BRYANTNBATKOBE: THE INTERVIEW5:30 PM6:30 PM180.0
NBA GAMETIMENBATGAMETIME 4/8/156:00 AM7:00 AM180.0
UNIVISON DEPORTES FCUDN1:00 AM2:00 AM180.0
SPORTSCENTERU     LESPNUCOLLEGE BASEBALL LIVE7:00 PM7:30 PM170.0
NASCAR RACE HUBFS23167:00 PM8:00 PM170.0
EXPRESS XTRA – RBEINEXPRESS XTRA – WEEKDAY – R12:00 AM1:00 AM160.0
CFB DAILY   LESPNU5:30 PM6:00 PM160.0
COPA LIB GROUP STAGEFOXDHURACAN VS U DE SUCRE4:00 PM6:00 PM160.0
NBA GAMETIMENBATGAMETIME 4/8/158:00 AM9:00 AM160.0
LA LIGA BBVA-R-BEINBARCELONA VS. ALMERIA7:00 PM9:00 PM150.0
LA ULTIMA PALABRA ENC2FOXD11:00 AM12:00 PM150.0
FOX SPORTS LIVE: CNTDWNFS114117:00 AM8:00 AM150.0
CONCACAF EN 60UDN4:00 PM5:00 PM150.0
MIKE FRANCESA SHOW LFS13161:00 PM5:00 PM140.0
NBA GAMETIMENBATGAMETIME 4/8/157:00 AM8:00 AM140.0
OPEN COURTNBAT401-NBA 50 GREATEST & THE NEXT 104:30 PM5:30 PM140.0
NCAA HOCKEY CHAMPESPNUPROVIDENCE/NEBRASKA-OMAHA10:30 PM12:30 AM130.0
FOX SPORTS LIVE: CNTDWN LFS1141412:00 AM1:00 AM130.0
UNIVISON DEPORTES FCUDN12:00 PM1:00 PM130.0
EXPRESS XTRA – LBEINXTRA WEEKDAY – L6:00 PM7:00 PM120.0
E:60ESPNU6:00 PM7:00 PM120.0
CENTRAL FOX – MEXFOXD12:00 PM1:00 PM120.0
AMERICAS PREGAME LFS12315:00 PM6:00 PM120.0
NBA SPECIALNBATCHAMPIONS REVEALED: 2014 SPURS1:00 PM2:00 PM120.0
CENTRAL FOX – MEXFOXD3:00 PM4:00 PM110.0
COPA LIB PREVIAFOXDGROUP STAGE6:00 PM6:21 PM110.0
MIKE FRANCESA SHOW LFS23175:00 PM6:30 PM110.0
CONEXION TDNUDN7:30 AM8:00 AM100.0
CONTACTO DEPORTIVOUDN6:00 AM7:00 AM100.0
SUPER ESTADIOUDN8:00 AM11:00 AM100.0
CONTACTO DEPORTIVOUDN11:00 AM12:00 PM90.0
LA LIGA BBVA-R-BEINRAYO VS. REAL MADRID12:00 PM1:55 PM80.0
NBA ACTIONNBATNBA ACTION 24254:00 PM4:30 PM80.0
HIGH SCHOOL BASKETBALLESPNUEAST/WEST8:00 AM10:00 AM70.0
FOX SPORTS LIVE LFS114151:00 AM2:00 AM70.0
CONCACAF EN 60UDN3:00 PM4:00 PM70.0
CONEXION TDNUDN7:00 AM7:30 AM70.0
NBA TV MARQUEE MATCHUPNBATGOLDEN STATE/SAN ANTONIO2:00 PM4:00 PM60.0
ATP WORLD TOUR UNCOVEREDBEINATPWORLD1:00 AM1:30 AM40.0
BURTON US OPENFS2MENS HALFPIPE8:00 AM10:00 AM40.0
BURTON US OPENFS2WOMENS SLOPESTYLE10:00 AM11:00 AM40.0
BURTON US OPENFS2WOMENS HALFPIPE11:00 AM12:00 PM40.0
BURTON US OPEN HIGHLIGHTSFS2SLOPESTYLE1:00 PM1:30 PM40.0
BURTON US OPEN HIGHLIGHTSFS2HALFPIPE1:30 PM2:00 PM40.0
BURTON US OPEN SPECIALFS212:00 PM1:00 PM40.0
WORLD POKER TOURFS2BESTBET BOUNTY SCRAMBLE PT22:00 AM3:00 AM40.0
LMF ZONAUDN2:00 PM3:00 PM40.0
EXPRESS XTRA – RBEINEXPRESS XTRA – WEEKDAY – R9:00 PM10:00 PM30.0
ESPN ORIGINAL DOCUMENTARYESPNU30 FOR 30: THE U6:00 AM8:00 AM30.0
BURTON US OPENFS2MENS SLOPESTYLE6:00 AM8:00 AM30.0
COPPA ITALIABEINFIORENTINA VS. JUVENTUS10:00 AM12:00 PM20.0
EXPRESS XTRA – RBEINEXPRESS XTRA – WEEKDAY – R7:00 AM8:00 AM20.0
COPA LIB GROUP STAGEFOXDCRUZEIRO VS DEP MINEROS1:00 PM3:00 PM20.0
FOX SPORTS LIVEFS114152:00 AM3:00 AM20.0
EXPRESS XTRA – RBEINEXPRESS XTRA – WEEKDAY – R6:00 AM7:00 AM10.0
LIGUE 1 SHOWBEINLIGUE 1 SHOW1:30 AM2:00 AM10.0
RUGBYBEINAVIVA – SALES SHARKS VS. GLOUCESTER8:00 AM10:00 AM10.0
CENTRAL FOX EARLY-RFOXD8:00 AM9:00 AM10.0
PAID PROGRAMMINGFOXD6:00 AM7:00 AM10.0
CENTRAL FOX EARLY-RFOXD7:00 AM8:00 AM00.0

Note: viewership of around 100,000 or lower is technically what Nielsen refers to as a “scratch” i.e., not enough Nielsen panelists watched for Nielsen to validate it. There are around 20,000 homes in the Nielsen panel and a bit over 50,000 panelists, where 1 Nielsen panelist watching a whole telecast represents around 5,800 people.  So something averaging a million viewers averaged around 170 people out of the 50K+ panel — small, but still statistically significant. But when there’s a show with 30,000 viewers, that’s only around 5 or 6 Nielsen panelists…

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